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Hootsuite
Social Media Management Simplified
4.2
(4,140)
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Hootsuite Reviews & Product Details

Hootsuite Overview
What is Hootsuite?

Hootsuite is a social media management software that empowers businesses to automate the more tedious aspects of social media posting. With tools such as scheduling, content curation, and analytics, Hootsuite can significantly improve business social media strategies and improve audience reach.

Company Hootsuite Inc.
Year founded 2008
Company size 501-1000 employees
Headquarters Vancouver, British Columbia, Canada
Social Media
Hootsuite Categories on Findstack
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Hootsuite Product Details
Capabilities
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Desktop Mac, Desktop Windows, Mobile Android, Mobile iPad, Mobile iPhone
Training Documentation
Languages English
Hootsuite Features
Analytics and Reporting
Audience Targeting
Automated Publishing
Campaign Management
Compliance management
Content Approval Workflow
Content Curation
Content Library
Content Performance Tracking
Content Scheduling
Customizable Branding
Customizable Templates
Data Export
Email Alerts and Notifications
Employee Engagement Metrics
Employee Feedback Collection
Employee Leaderboards
Employee Training Resources
Gamification
Hashtag Tracking
Integration with CRM
Mobile Access
Multi-language Support
SEO Optimization
Single Sign-On (SSO)
Social Listening
Social Media Integration
Third-party Integrations
User Activity Tracking
User Roles and Permissions
Hootsuite Media
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Hootsuite Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: July 02, 2024
Hootsuite Logo
4,140 Hootsuite Reviews
4.2 out of 5
Enterprise (> 1000 emp.)
Feb 07, 2024
 Source
Overall Rating:
5.0
Glenn L. avatar
Glenn L.
Partner Community Manager
Share
"Hootsuite keeps me connected and on time"
What do you like best about Hootsuite?

Hootsuite enables me to be sure that I am consistent and regular in my social sharing. By scheduling all my posts I am always on time and am sure that my followers are kept up to date and informed

What do you dislike about Hootsuite?

Can't find much I don't like! It always meets my expectations

What problems is Hootsuite solving and how is that benefiting you?

Analytics are very important in my job. By knowing what ois working best (and what isn't) I can be sure that I'm providing content that is valuable to my readers

Small Business (50 or fewer emp.)
Feb 05, 2024
 Source
Overall Rating:
5.0
GP
Gabriela P.
Founder
Share
"Makes Scheduling and Reporting Easy"
What do you like best about Hootsuite?

I love how easy it is to schedule. Especially the calendar view. I also love the recommended times to post, that saves a lot of time for us, since we're a marketing agency. I also love the reporting. I can pull up a report 5 minutes before a meeting and it will seem like we took a lot of time building it out. It's also super easy to teach other people how to use.

What do you dislike about Hootsuite?

Sometimes the accounts disconnects, and I feel that there is not enough notification about that.

What problems is Hootsuite solving and how is that benefiting you?

It's solving the issue of manual labor. I don't want to hire someone to exclusively be posting manually every day. It makes no sense. It also makes analytics easy, showing my clients a wholistic view of their digital presence.

Small Business (50 or fewer emp.)
Feb 05, 2024
 Source
Overall Rating:
5.0
JL
Jonita L.
Founder
Share
"Hootsuite makes my job easier!"
What do you like best about Hootsuite?

It's so easy to use and cuts my time in half when posting on all of our social media accounts.

What do you dislike about Hootsuite?

I haven't ran into any issues since being a customer.

What problems is Hootsuite solving and how is that benefiting you?

I can complete the tasks of posting to all of our social media page in no time. This is beneficial because I have so many other duties to complete and it helps out alot.

Small Business (50 or fewer emp.)
Feb 05, 2024
 Source
Overall Rating:
5.0
AB
Alejandra B.
Founder
Share
"Made Social Media Posting So Much Easier"
What do you like best about Hootsuite?

I love how I can schedule things ahead of time and how many accounts I can schedule for postings. It's made things much more convient so I can schedule things for my account a month in advance if I wanted to. It was so hard before to post things manually and set time aside, now I can save time.

What do you dislike about Hootsuite?

I think it would be more convient to be able to shape things into a format for Instagram when I schedule things for Facebook and Instagram.

What problems is Hootsuite solving and how is that benefiting you?

It's helping me keep our social media pages active and up to date with the latest things happening.

Small Business (50 or fewer emp.)
Feb 05, 2024
 Source
Overall Rating:
5.0
David L. avatar
David L.
Golf Photography
Share
"The Power of Hootsuite"
What do you like best about Hootsuite?

Hootsuite enables me to push information to various Social Media containing vital information.

What do you dislike about Hootsuite?

I have found no dislikes regarding the use of Hootsuite.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite is a quick way to hit various Social Media

Mid Market (51-1000 emp.)
Feb 05, 2024
 Source
Overall Rating:
5.0
RM
Rachel M.
Founder
Share
"Very Organized Social Media Managing Platform"
What do you like best about Hootsuite?

My favorite part about Hootsuite is how EASY it is to use!! Everything is in an easy-to-use layout, and the analytics are more than easy to read. It's so easy to pull what I need to in a report and export it very quickly.

What do you dislike about Hootsuite?

In my opinion, the only downside to Hootsuite is the price.

What problems is Hootsuite solving and how is that benefiting you?

Hootsuite solves the problems of getting analytics from each platform. It saves so much time when going through the approval process.

Small Business (50 or fewer emp.)
Feb 05, 2024
 Source
Overall Rating:
5.0
MB
Marlee B.
Founder
Share
"It has been a game changer for the small business that I work for. I’m able to see all my analytic ."
What do you like best about Hootsuite?

being able to analyze against competitors

What do you dislike about Hootsuite?

posting stories on meta-platforms is hard.

What problems is Hootsuite solving and how is that benefiting you?

It's hard to make sure I have all my analytics. And that I'm posting regularly. It's nice to have them in one place.

Small Business (50 or fewer emp.)
Feb 05, 2024
 Source
Overall Rating:
5.0
JP
Jacalyn P.
Founder
Share
"We love using Hootsuite for Analytics & Planning!"
What do you like best about Hootsuite?

The most helpful thing about Hootsuite is the planning capabilities along with the analytics performance measurements. It has helped us make more strategic decisions.

What do you dislike about Hootsuite?

I wish we could schedule stories on Facebook.

What problems is Hootsuite solving and how is that benefiting you?

Posting when we are not in the office. Trying out different posts, and seeing what works based on Analytics.

Enterprise (> 1000 emp.)
Feb 05, 2024
 Source
Overall Rating:
5.0
AS
Abdollah S.
Founder
Share
"Financial Security Advisor"
What do you like best about Hootsuite?

simplifying and scheduling social media management.

What do you dislike about Hootsuite?

I can not schedule content simultaneously on different social media via mobile.

What problems is Hootsuite solving and how is that benefiting you?

Timing and making content and 100 other things.

Enterprise (> 1000 emp.)
Feb 05, 2024
 Source
Overall Rating:
5.0
Argenis P. avatar
Argenis P.
Senior Territory Manager
Share
"Excellent Experience, very Powerful, and easy to use"
What do you like best about Hootsuite?

The best Assistant and guidance to post on social media. I use it to schedule posts on my blogs on LinkedIn. It is a very productive tool!

What do you dislike about Hootsuite?

Having the student version, there are some limitations of AI tools to use and a limited number of scheduled posts.

What problems is Hootsuite solving and how is that benefiting you?

Schedule posts in advance and guidance

Small Business (50 or fewer emp.)
Feb 05, 2024
 Source
Overall Rating:
5.0
JB
Janis B.
Founder
Share
"Hootesuite Rules!"
What do you like best about Hootsuite?

I enjoy the ease of making posts for our agency each week- sometimes I am short of time to make organic posts so I can always rely on the stock posts for our company to schedule and plan for the week ahead. It is easy to implement our seasonal message, the customer support is fabulous/ I use Hootsuite weekly and sometime daily- the number of features I can use to personalize my message are endless and I have not had a problem even after one year integrating our company message during differen campaigns.

What do you dislike about Hootsuite?

I have not found any real downsides yet after a year of use.

What problems is Hootsuite solving and how is that benefiting you?

I can stay in touch with all of my agents social media sites and keep the information fresh on a weekly or even daily basis. I go to one site ( Hootesuite ) and I am instantly connecting with our customers on 3 different platforms. This even feeds into our website and helps to keep that content fresh and on the top of the search results.

Small Business (50 or fewer emp.)
Feb 05, 2024
 Source
Overall Rating:
5.0
SS
Stephanie S.
Director Of Marketing And Member Outreach
Share
"Easy scheduling, tracking and data gathering of social media. Saves Time!"
What do you like best about Hootsuite?

The platform is easy to use and intuitive for those who are not familiar with the program. Schedule multiple e-mails at once and track conversions all in one place. Data pull is easy to register your ROI.

What do you dislike about Hootsuite?

Having to edit each individual social platform once the message has been launched in the program.

What problems is Hootsuite solving and how is that benefiting you?

I have no issues that Hootsuite is solving. They just make posting and managing social easy.

Small Business (50 or fewer emp.)
Feb 05, 2024
 Source
Overall Rating:
5.0
Christopher C. avatar
Christopher C.
Member
Share
"OUTSTANDING tool for every small business"
What do you like best about Hootsuite?

As a small business, we market on multiple social channels, Hootsuite allows us to do it all at one time! I do a video, I upload it and then pick five (5) different account types to launch it too all at once.

What do you dislike about Hootsuite?

I do not like that we can only do 1 Twitter account at a time..Boo..

What problems is Hootsuite solving and how is that benefiting you?

It gives us the ability to speed up our promotions as well as to post to 5 social accounts at one time multiple times a day.

Small Business (50 or fewer emp.)
Feb 05, 2024
 Source
Overall Rating:
5.0
AS
Amy S.
Founder
Share
"Hootsuite Is the Perfect Too l for Small Non-Profits"
What do you like best about Hootsuite?

The easy posting interface, the calendar views, the AI feature (don't use a ton, but when I do it's been very helpful), the "duplicate" feature as I promote training and like to post on weekends, evenings in addition to the business day. Helpful not to redo it from scratch each time.

What do you dislike about Hootsuite?

I honestly cannot think of anything at the moment.

What problems is Hootsuite solving and how is that benefiting you?

To be able to post to all three platforms in one shot, to view the calendar at a glance to see where I have "holes" in content, to plan out in advance my social media calendar while allowing for last minute additions as things invariably change.

Enterprise (> 1000 emp.)
Feb 05, 2024
 Source
Overall Rating:
5.0
KG
Kayla G.
Founder
Share
"Hootsuite is the key to helping your success come faster!"
What do you like best about Hootsuite?

I am currently managing 15 different accounts so time-saving is one of the most important keys to maintaining each profile. When I was introduced to Hootsuite, it was a breath of fresh air. Notifications. messages, analytics, and scheduling on one platform have been fantastic. It is safe to say I use Hootsuite each and every day. Anytime I needed help, the customer service has always been great as well.

What do you dislike about Hootsuite?

My absolute only dislike would be that sometimes my Facebook notifications don't pop up. Sometimes even if they do come up, it is not until later.

What problems is Hootsuite solving and how is that benefiting you?

Managing each profile on one tab rather than many open tabs on my computer & wasting time clicking around.