Wistia is a specialized video hosting platform designed to cater to businesses seeking to enhance their video content strategy. With its robust suite of tools, Wistia facilitates the creation, management, and analytics of video content, enabling users to capture audience engagement and generate leads more effectively. Its user-friendly interface and advanced features, such as customizable video players and in-depth viewer analytics, make it a preferred choice for companies aiming to leverage video for marketing, sales, and customer education purposes.
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Segment |
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Ease of use |
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Deployment | Cloud / SaaS / Web-Based |
Support | Email/Help Desk, FAQs/Forum, Knowledge Base |
Training | Documentation |
Languages | English |
It's easy to upload videos and then use them on different platforms. I like how you can organize your videos by channel.
It has very basic features. You can't edit your videos very much, so it's not very good for that.
We use Wistia to create channels and host our videos. It's a good place to store them and see basic analytics about how they've performed.
The user interface is really easy to use
It's a bit expensive for smaller organizations and teams
Hosting and sharing videos privately
The customization features are very easy to navigate and get the end result I'm looking for.
It's not as ubiquitous as Youtube so certain services won't accept a Wistia video link.
Team-centered video creation and distribution. Helps our team better utilize our video content.
I like. the quality of the hosting and ease of sharing/embedding. I also like that I can edit the video in the platform with a vast, but easy-to-use set of tools that require little onboarding.
The archive feature still has some kinks to work out - when I search for assets, that indicator does not populate, which would be very helpful for record purposes.
Wistia allows us to host and share videos in a way that doesn't require multiple platforms. It also allows multiple teams to contribute and manage assets in a way that doesn't interfere or slow down processes.
Really intuitive tool that allows you to host your video content in an easy format. Love the embed features and analytics. The embed feature allows us easily plug in our videos to our homepage while the analytics allow us easily see how videos are performing alongside where the drop off etc. is. I love the accessibility checklist - we've also ordered the human-generated captions a few times and they always come back quicker than expected and perfect
Nothing too much to be honest! I think it's a great tool that does what it says it will!
Helping us house all our video content in one place
I love the ease of storing and embedding video content on other platforms. In-app analytics and editing (trimming mainly) are very good!
There is much I dislike about wistia. I trust that my content is secure and available when stored in Wistia.
Wistia allows a single platform where all of our video content can be served from.
I love the simplicity ahen uploading and all the features that are customizable
There not really anything particular to dislike, other than maybe having a better way to categorize and "subfolder" content
Wistia is the center hub for all our business content. It's easily accessible to staff and allows for easy access
It was very easy to upload my recorded videos and create a project. I also really like easy it is to find other content from my team. Having this clear organization has made it very easy to find a video, pull it, extract the info I need for content and keep moving.
I could not figure out how to have my video autoplay after embedding it. I read over the help center but it just was not clear...but that very well could be my own user error.
We are currently in the process of establishing more self-serve user content, and having a place to collaborate on videos is helpful! In the past few weeks, I have been able to quickly pull the links to my videos and send them to other team members for them to use in their projects. This has enabled our whole team to move a lot faster!
Easy to embed videos and GIFs on our website
Nothing in particular, everything works really well..love the latest video editing features too!
The video embeds, editing and having a collaborative space where teammates can access videos is really helpful
Multiple options to configure the video experience - access, input capture, actions, design and embedding
Adding integrations with 3rd party services
Showing product demos, pitches, and client communications. Wistia is a great tool for sales & marketing.
Easy to use, easy to allow access for contract employees to upload content, easy to share with team, doesn't show people other content like YT, simple interface, integrates well
the price is a little more expensive than others and the editing tools are not as intuitive as others
video storage, AB testing, editing, uploading new videos and content management
We use Wistia to house our HUNDREDS of online educational videos, along with marketing and social. It's easy to use, quick to upload and the customer service is top-notch. They also had fantastic articles to keep you updated on new features
Honestly there isn't too much that I would change for Wistia. Maybe the cost for the amount of views or streams- it's a bit costly.
We are able to stream so many videos with ease. It's a large part of the workings of our company and Wistia has held our hand through it all.
I love how fast and easy it is to use! Integration with Hubspot is a big win for us!
So far, I haven't encountered any issues with the tool.
Wistia allows us to deliver video content in real-time, record it, and customize it easily
Very very easy to use. Very nice branding options for when you share a video with a prospect or client and don't want it to appear on a site, but just in a personal window for them. Nice measurement capabilities.
Still isn't always super clear when to use Wistia vs. YouTube, but the platform itself is amazing.
Storing and sharing videos that you may or may not want to have on YouTube.
Tons of options for customization, sharing (including social media sharing), and integration. Very easy to embed videos on our sites or in Salesforce Pardot emails. Detailed reporting on views and engagements. Very stable platform -- never needed support. A strong value that keeps getting better over time.
I honestly can't think of any issues or shortcomings.
Wistia has given us a flexible platform for marketing through our videos.
Shows statistics on video consumption - what people watched and when we lost the majority of crowd
Some of the UI is a bit confusing - copying vs. moving files and the use of the video channel vs. the projects
We use it to host our technical training videos and see how our customer consume it
Wistia integrates so well with our other systems, Marketo and Drupal.
The cost is a bit high. Unlike YouTube, people can't stumble upon our videos. More control of a "channel" in Wistia would be beneficial.
We use Wistia with a Marketo integration. It's great to be able to have our leads funnel through like that. We're realizing more about SEO.
Integrations. Easy to use and add content to websites
The platform could have a more modern feel to it
Benefit - being able to share and distribute video content
Easy to upload and manage and organize videos
Sometimes options for customizing the display of the video are a little hard to find
Helping us create engaging content for our customers
Wistia makes publically sharing video files so much easier, better, more efficient, all of it. Project and channel sharing between different team members are simple, too. We use Wistia on a daily basis!
Occasionally, getting the hang of processes can be a little tricky for new team members. There can be a bit of a learning curve, but I would hardly consider this a significant challenge or
Wistia is our solution for large video file public sharing.