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Contentful Logo
Contentful
4.3
(295)
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Contentful Reviews & Product Details

Contentful Overview
What is Contentful?

Contentful unifies content via a central hub and helps structure it for use across various digital channels. It also easily integrates with numerous other tools through open APIs. Contentful lets users bring their content anywhere using our APIs, and completely tailor their content structure while using your preferred programming languages and frameworks.

Company Contentful GmbH
Year founded 2013
Company size 201-500 employees
Headquarters Berlin, Germany
Social Media
Contentful Categories on Findstack
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What Contentful is best for?
How does Contentful compare to 10Web?
What are the pros and cons of Contentful?
Contentful Product Details
Capabilities
API
CLI
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Contentful Features
A/B Testing
API Access
Analytics and Reporting
Asset Management
Backup and Restore
Collaboration Tools
Content Editor
Content Scheduling
Content Staging
Content Taxonomy
Customizable Templates
Drag and Drop Interface
E-Commerce Integration
Form Builder
Media Library
Mobile Preview
Multi-Channel Publishing
Multilingual Support
Personalization
Responsive Design
Role-Based Access Control
SEO Management
Search Functionality
Social Media Integration
Template Management
Third-party Integrations
User Permissions
Version Control
WYSIWYG Editor
Workflow Management
Contentful Media
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Contentful Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: February 20, 2025
Contentful Logo
295 Contentful Reviews
4.3 out of 5
Enterprise (> 1000 emp.)
Dec 14, 2021
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"So far tbe best headless CMS"
What do you like best about Contentful?

What I like the most thing here is the content management in the cloud. It makes life easier by not starting any app to update content. We can do this in the web itself

What do you dislike about Contentful?

Contentful is still evolving, example u cant add your own typography in contentful rich text editor. You can only use the elements they have provided. Its actually a drawback

What problems is Contentful solving and how is that benefiting you?

Managing the content with localization. Less time to update the content.

Enterprise (> 1000 emp.)
Dec 14, 2021
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Good, flexible headless CMS with a reasonable APIs and tooling"
What do you like best about Contentful?

Data models-as-code, edge-cached, content served relatively fast

What do you dislike about Contentful?

UI feels slow, need more powerful API endpoints and SDKs, easy to get it into a broken state

What problems is Contentful solving and how is that benefiting you?

Off-the-shelf CMS rather than building our own out - serving data to our frontend and allowing business users to fill in data in a user-friendly, validated manner

Enterprise (> 1000 emp.)
Dec 14, 2021
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Best Cloud Based CMS"
What do you like best about Contentful?

It helps to solve the content management in the code with the support of localization—faster load of the preview. Connection extension app via App framework is an additional advantage

What do you dislike about Contentful?

Asset management, Not upgradable rich text editor. Slower build time with gatsby

What problems is Contentful solving and how is that benefiting you?

It helps business people to effectively solve the content updates without the use of the developer to touch the code.

Small Business (50 or fewer emp.)
Dec 08, 2021
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Great for monthly updates!"
What do you like best about Contentful?

very easy for me to carry out monthly updates!

What do you dislike about Contentful?

Can get lost if updating is needed for an unfamiliar page.

What problems is Contentful solving and how is that benefiting you?

Content/visual updates.

Mid Market (51-1000 emp.)
Dec 08, 2021
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Easy to use but can be hard to navigate"
What do you like best about Contentful?

That it is so easy to use. It didnt take me long to pick it up and understand how to create new saved responses or edit others.

What do you dislike about Contentful?

If I want to find saved responses which include something specific so that I can edit them all this is almost impossible to do which can be time consuming

What problems is Contentful solving and how is that benefiting you?

i am a findiff analyst so i edit and create new saved responses for our cops to use. this has helped update guidance, improve QA scores and help our customers get all the information they need.

Mid Market (51-1000 emp.)
Dec 07, 2021
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Future is Contentful"
What do you like best about Contentful?

Content update is schedulable, Deployments can be made to diff environments

What do you dislike about Contentful?

when working on dev environmens, the deployment is not faster

What problems is Contentful solving and how is that benefiting you?

Quick update on the UI for any change s

Small Business (50 or fewer emp.)
Nov 11, 2021
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"The content platform"
What do you like best about Contentful?

The API, SDKs and content model options for multichannel content.

What do you dislike about Contentful?

The UI sometimes feels cluttered and slow.

What problems is Contentful solving and how is that benefiting you?

Content management for marketing website

Enterprise (> 1000 emp.)
Aug 19, 2021
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Contentful is best CMS"
What do you like best about Contentful?

UI and APIs, navigations and object/schema

What do you dislike about Contentful?

Contentful API rate limiting and scaling to large-scale transactions.

What problems is Contentful solving and how is that benefiting you?

Product and Pricing information from legacy to Contentful. Using as a CMS tool and migrating data from old CDM to new one.

Enterprise (> 1000 emp.)
Aug 16, 2021
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Useful but a bit complicated for those who have no idea how to set up a communication"
What do you like best about Contentful?

The design is excellent, and the interface is user-friendly.

What do you dislike about Contentful?

Nowadays, everything is automated, so have to program every single dynamic detail manually it's not helpfull.

What problems is Contentful solving and how is that benefiting you?

Templates for automated communications.

Mid Market (51-1000 emp.)
Aug 12, 2021
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"New user but learned it quickly!"
What do you like best about Contentful?

Easy to find content that I've uploaded?

What do you dislike about Contentful?

Working. on multiple projects means that sometimes I see other team's work mixed in with mine.

What problems is Contentful solving and how is that benefiting you?

Managing content on our website. Ease of use is the main benefit

Mid Market (51-1000 emp.)
Aug 12, 2021
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"The CMS which takes you from Monolith to Headless world"
What do you like best about Contentful?

Nimbleness, Agile & the best part is SaaS, API Driven & evergrowing library of Extensions. For ex., we started our journey of Contentful in 2018, since then lot has been improved & Contentful has become more suitable for enterprises with improved scalability of API Calls etc.,

What do you dislike about Contentful?

Not much to dislike, but probably they are missing the bells & whistles like Full multilevel User Management, Personalization integrations, etc.,

What problems is Contentful solving and how is that benefiting you?

We have migrated 100 plus brand websites which are informal brand digital presence, where we don't need big box CMS features & don't need to install ourselves & manage the infrastructure.

Enterprise (> 1000 emp.)
Aug 12, 2021
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Contentful review"
What do you like best about Contentful?

I like how easy the Admin portal is to navigate and delegate access.

What do you dislike about Contentful?

Maybe an easier way to search for users.

What problems is Contentful solving and how is that benefiting you?

It helps the organization be on the same page and work together through this application.

Enterprise (> 1000 emp.)
Aug 12, 2021
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Contentful is an effective content management tool that we use at work for our sites."
What do you like best about Contentful?

Ease of use for non-technical users. Product managers can easily work without bothering engineers.

What do you dislike about Contentful?

Lack of dynamic input validation. We need to write a wrapper around contentful to be able to validate dropdown inputs.

What problems is Contentful solving and how is that benefiting you?

Content management. Lowering time engineers have to spend updating content.

Mid Market (51-1000 emp.)
Aug 10, 2021
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Contentful Review"
What do you like best about Contentful?

API based content modeling, which is application-agnostic allowing to focus on content rather than how it is rendered

What do you dislike about Contentful?

losing the convenience of WYSIWYG of traditional CMS

What problems is Contentful solving and how is that benefiting you?

replacing current headless custom made CMS with contentful which provides out of the box support for modularisation, image CDN, on-the-fly static page generation, etc.

Small Business (50 or fewer emp.)
Jun 23, 2020
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Great concept for headless implementation"
What do you like best about Contentful?

The concept of using this in an implementation is straightforward and solves a number of use cases.

What do you dislike about Contentful?

It should have documentation on a number of complex custom implementations too.

What problems is Contentful solving and how is that benefiting you?

This has helped to create a headless implementation of our CMS system. It helps to resolve a lot of dependencies in a tightly coupled system.

Small Business (50 or fewer emp.)
Jun 06, 2020
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Very easy to get started with"
What do you like best about Contentful?

Contentful is super easy to get started with and works out of the box. It also has amazing Developer Experience!

What do you dislike about Contentful?

Changing a content model is hard. I think that something like example content models would be helpful.

What problems is Contentful solving and how is that benefiting you?

We're building a blog system using Contentful.

Mid Market (51-1000 emp.)
Nov 08, 2019
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Easy to Use Content Platform"
What do you like best about Contentful?

The software was very quick to implement and get off the ground running quickly. We were demoing within the first week of use. Loads quickly, and the API is easy to use.

What do you dislike about Contentful?

Image uploading can be painful and requires it to be done one by one manually. Ability to export views would be useful.

What problems is Contentful solving and how is that benefiting you?

The cloud-based platform is crucial to having our team members access and publish remotely.

Small Business (50 or fewer emp.)
Sep 24, 2019
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"Great tool - Easy to use for marketing department"
What do you like best about Contentful?

We successfully migrated from word press to Contentful. I like how easy to use it is for our marketing department to make updates to our website. It is seamless and requires no additional deployments for copy/image changes.

What do you dislike about Contentful?

As a smaller business, there is no middle tier to using Contentful. You either use the free version, or pay for large scale enterprise use, which is too much. It would be helpful if there was a middle solution to allow for expanded use.

What problems is Contentful solving and how is that benefiting you?

We no longer have to make deployments to dev, staging, then to production for every small change. We were able to make templates which marketing could easily make changes to at any time. Marketing also no longer needs to depend on tech deployments.

Small Business (50 or fewer emp.)
Jul 11, 2019
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"So good for developers"
What do you like best about Contentful?

Contentful has such a great API and content modeling system. Everything feels seamless and smooth.

What do you dislike about Contentful?

The API docs could be improved. Also, the rich text editor could have slightly more options like text alignment.

What problems is Contentful solving and how is that benefiting you?

Not using Wordpress

Enterprise (> 1000 emp.)
Sep 01, 2018
 Source
Overall Rating:
4.0
AG
Verified Reviewer
Founder
Share
"The basics of CMS in a simple package"
What do you like best about Contentful?

Flexible price plan that fits with every business size. Provides data on any platform Out there. It is simiple to customize creative Connect then share with colleagues.

What do you dislike about Contentful?

It doesn't show how the finished content will be displayed live.

What problems is Contentful solving and how is that benefiting you?

Using this product gives our company several ways to manage web contents and store images and documents for online use.