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Frase.io
AI-Powered Content Creation
4.9
(294)
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Frase.io Reviews & Product Details

Frase.io Overview
What is Frase.io?

Frase is a content optimization software that also works as a chatbot tool, however, both features are sold separately. It also uses AI to optimize content and can reliably improve your content development to help outrank the competition. Frase’s outline builder is known for creating intelligent outlines perfectly optimized for target keywords and FAQs. It has great analytics and comes with real-time topic scoring. Content optimization workflows are included and are scalable depending on business needs. You can also easily import content from URLs and Google Docs can easily be integrated.

Company Frase Inc.
Year founded 2016
Company size 11-50 employees
Headquarters Boston, MA, USA
Social Media
Frase.io Categories on Findstack
Ask Questions about Frase.io
What Frase.io is best for?
How does Frase.io compare to Copy.ai?
What are the pros and cons of Frase.io?
Frase.io Product Details
Capabilities
AI
API
Segment
Small Business
Mid Market
Enterprise
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Frase.io Pros and Cons
Pros
  • 'Elaborates on why it generated a particular output
  • You can easily use it with other AI writing tools (from Frase)
  • It’s a time-saver if you have to attend to other content creation needs
  • Built-in SEO features to improve your chances of ranking with search engines.
  • Rephrasing for up to 400 words at a time, so you can rewrite entire paragraphs.
Cons
  • The autosave feature can be unreliable
  • It can only generate one slogan at a time
  • No options for changing tone of voice, beyond making your content more formal.
  • No options for expanding content, shortening phrases, or adding keywords.
  • The platform is still relatively new and sometimes glitchy
Frase.io Features
API Integration
Autocompletion
Automated Citations
Browser Extension
Content Idea Generation
Content Structuring
Content Summarization
Contextual Thesaurus
Customizable Writing Styles
Data Privacy and Security
Document Formatting
Grammar and Spelling Check
Language Translation
Markdown Support
Mobile App
Multilingual Support
Personalized Writing Insights
Plagiarism Detection
Punctuation Correction
Readability Analysis
Real-time Collaboration
SEO Optimization
Sentence Rephraser
Style and Tone Suggestions
Synonym Suggestions
Templates Library
Text-to-Speech
Tone Detection
Vocabulary Enhancement
Voice-to-Text
Frase.io Media
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Frase.io Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: November 23, 2024
Frase.io Logo
294 Frase.io Reviews
4.9 out of 5
Small Business (50 or fewer emp.)
Jun 30, 2022
 Source
Overall Rating:
5.0
KC
Kyle C.
Marketer
Share
"Best AI writer around."
What do you like best about Frase.io?

Frase.io is an incredible tool for writers. It uses artificial intelligence (AI) to create natural sounding sentences. This makes it easy to write engaging copy for your website, social media posts, emails, etc.

What do you dislike about Frase.io?

I find that Frase has a very steep learning curve. It would be good to see a lot more videos showing real world use of the tool for SEO purposes. For example, creating an article from start to finish.

What problems is Frase.io solving and how is that benefiting you?

Frase.io solves the problem of writers block by letting you quickly generate AI content and use that as a base for your articles. I use it every time I am creating new content for SEO purposes.

Small Business (50 or fewer emp.)
Jun 24, 2022
 Source
Overall Rating:
5.0
MF
Mike F.
Seo Consulting
Share
"Simple to use for planning content, creating content briefs, and optimizing existing content."
What do you like best about Frase.io?

I use Frase most frequently for creating content briefs. It has made giving writers I work with a clear set of instructions a breeze, as well as analyzing top competitors. I also love the features Frase offers for optimizing content and the way it incorporates NLP. I use it almost daily.

What do you dislike about Frase.io?

The file organization system could use a bit of a refresh, and I wish it was a little faster when moving between documents. It's a small thing though compared to the overall power of the tool.

What problems is Frase.io solving and how is that benefiting you?

One of the most frequent tasks I do for clients is giving them content briefs. Frase has made this super easy. It also makes it easy to provide clients with quick, simple improvements they can make to existing content to improve search visibility.

Small Business (50 or fewer emp.)
Jun 23, 2022
 Source
Overall Rating:
5.0
JK
Josh K.
P
Share
"Best SEO and AI Software on the market"
What do you like best about Frase.io?

The SEO services are better than Surfer but the AI is a crucial addition to the software. The combination of the two is an incredibly powerful combination for any marketing professional.

What do you dislike about Frase.io?

I wish there were more tools for books or lead magnets than there currently are, but there are workarounds at the moment. Lots of support from the community for these tools.

What problems is Frase.io solving and how is that benefiting you?

It's helping me solve the problem of creating articles for SEO and also lead magnets. The data it pulls form the SERPs is really great and the outline feature, along with the AI is incredible.

Small Business (50 or fewer emp.)
Jun 18, 2022
 Source
Overall Rating:
5.0
Derek C. avatar
Derek C.
Seo Consultant
Share
"Just get Frase and never look back"
What do you like best about Frase.io?

The thing I like best about Frase is its holistic approach to content marketing. You can literally conduct your entire SEO plan directly from inside Frase with an integrated Google Search Console account. So many marketers start with keyword research and proceed with spam, all the while forgetting why they have a website to begin with. I purpose you start building out your site content with a focus on sales and company message, next, access GSC for keyword improvements, and finally, optimize the content with Frase.io. You can then use Frase's tools to explore new keyword opportunities, get all the research, draft, edit, post, rinse and repeat. Best of all, it's super easy to use!

What do you dislike about Frase.io?

I wish there was more integration between the SEO data in their "SEO addon" and the artificial intelligence. The AI could learn from raw data how to prioritize headings and questions, and it should be able to detect, prioritize, and remove duplicate titles, otherwise, well, it's not very intelligent :) I wish they would prioritize the AI to make their initial product better (research, briefs, outlines) rather than investing too much in AI writing features. The process workflow needs improving too, they have "outlines" before "briefs," and that doesn't make any sense. Outlines should be created using data from the content briefs.

What problems is Frase.io solving and how is that benefiting you?

Content marketing is handled 90% by Frase, because of this, we're rapidly AND EASILY creating strategic spam-free content that ranks. My writers are producing better content at quicker turnarounds thanks to this technology.

Mid Market (51-1000 emp.)
Jun 07, 2022
 Source
Overall Rating:
5.0
Michael M. avatar
Michael M.
Web Developer
Share
"Frase is Great for Streamlining Content Creation!"
What do you like best about Frase.io?

Frase's artificial intelligence-powered writing has been effective in automating content generation, such as content briefs and competitor research. Their customer service is not only helpful but personable as well.

What do you dislike about Frase.io?

It would be nice if we could have unlimited AI writing without the add-on.

What problems is Frase.io solving and how is that benefiting you?

Content creation and SEO research have been much more efficient.

Small Business (50 or fewer emp.)
May 28, 2022
 Source
Overall Rating:
5.0
SP
Suresh P.
Freelancer
Share
"My experience with Frase AI"
What do you like best about Frase.io?

Very easy to use, especially generating blog outline and generating the content from the h2 and h3 tags using AI writer with the community tools

What do you dislike about Frase.io?

Nothing that I can think of. Frase meets my writing requirements

What problems is Frase.io solving and how is that benefiting you?

I was heavily dependent on freelance copy writers for my blog until last month. Now with Frase AI I get SEO optimized content that needs very minimum tweaking

Small Business (50 or fewer emp.)
May 26, 2022
 Source
Overall Rating:
5.0
Marcus S. avatar
Marcus S.
Ceo @ Bio Medikal.De
Share
"impressive help for getting on Google page 1"
What do you like best about Frase.io?

Besides being an affordable tool for small cpy, it's set of tools is not only impressive right from the batch. I'm justv two months on the go with it, and already they have made public a new bunch of add-ons that facilitate and deepen my grip on my content writing. Having been forced by the pandemic to have to write all my content on my own now, it is now as if I'm again surrounded by a bunch of coworkers giving me new ideas on what to write AND how to write it best suitable for going up the ranks. And guess what: even in GERMAN !

What do you dislike about Frase.io?

Honestly: nothing. They are giving good (and short!) video intros into their tools. They contact you for help without pestering you all the time. And if you need help, they're just there.

What problems is Frase.io solving and how is that benefiting you?

As described above, having to write all on my own now, in a niche market, my range of contents gets wider, as they propose new and other questions users are searching for. Like Ask the public but with more depth, as they are showing you the best ranking contents behind those questions, and propose even to rewrite it with their AI.

Small Business (50 or fewer emp.)
May 17, 2022
 Source
Overall Rating:
5.0
EM
Erling M.
Business Owner
Share
"Frase has revolutionised my workflow"
What do you like best about Frase.io?

It is a powerful tool for generating high quality, informative and dynamic online content for my blogs. It feels like the Future is at your fingertips.

What do you dislike about Frase.io?

So far, I have not found any significant downsides. Fact-checking AI content seems obvious, but the quality and quantity of output surely outways a bit of time spent checking.

What problems is Frase.io solving and how is that benefiting you?

Headlines, titles, blog topic outlines, SERPs for subject topics and keywords. Having so much information at your fingertips is outstanding. The community templates help generate helpful content.

Small Business (50 or fewer emp.)
May 16, 2022
 Source
Overall Rating:
5.0
CR
Camiel R.
Head Of Growth
Share
"Huge time saver and great for working with copywriters"
What do you like best about Frase.io?

I use the automated brief for every brief that we do, and we've done more than 60 blogs using these briefs and a copywriter to base their blog on it. It cuts the time to do a brief down to a few minutes, where before it would take me about half an hour or more. Then you can share a link to the editable doc where the copywriter can see the brief and start writing, checking the optimization score while they write to see if they're including all the keywords and topics you want. We also use the SERP scanner to optimize existing blogs every so often, checking the topic scores and competing blogs for things we can improve.

What do you dislike about Frase.io?

Sometimes it needs a little more guidance to add relevant keywords if they can be interpreted in multiple ways. So it's good to check the brief to make changes if needed.

What problems is Frase.io solving and how is that benefiting you?

I was spending a lot of time doing research to send briefs to the copywriters, and Frase cut this down by more than 200%. The benefits we realized is first of all a huge time save per week. The blogs we published and optimized using Frase.io have since started ranking for multiple #1 positions within our domain, sending in relevant traffic that converts.

Small Business (50 or fewer emp.)
May 13, 2022
 Source
Overall Rating:
5.0
OC
Olympia C.
Web Developer & Seo Specialist
Share
"Great Tool for Creating and Optimizing content, very intelligent Answer Engine"
What do you like best about Frase.io?

I like how fast you can do research based on topics & popular questions and how easy it is to optimize content against top articles. Also, love the AI powered chat bots - the Answer Engines! They are easy to implement and site visitors love them!

What do you dislike about Frase.io?

It would be great if you could compare content from two urls side by side.

What problems is Frase.io solving and how is that benefiting you?

I research and create SEO optimized blogs and newsletters for clients very fast. I also implement intelligent answer bots (Answer Engines) into websites using DUDA platform. Frase integration with Drift works great when chatting to a real person is desired. We have implemented an answer engine into a website to answer COVID-related questions in addition to the website own questions/answers. Site users are very pleased to find all the information they need in one place!

Small Business (50 or fewer emp.)
May 12, 2022
 Source
Overall Rating:
5.0
MH
Matt H.
Founder | Social Media Strategy And Inbound Marketing
Share
"Secret weapon for content optimisation and more"
What do you like best about Frase.io?

The content briefs and optimisation tool have streamlined our whole approach to content creation, allowing us to produce better-optimised content, pre-publish, with greater confidence that we're giving search engines every opportunity to reward us for topic proximity and reader value.

What do you dislike about Frase.io?

There's not much I don't like about Frase. Looking forward to the UX and UI develop and improve over time.

What problems is Frase.io solving and how is that benefiting you?

We've taken more responsibility and onus away from clients, in creating guidance and briefs for writers, and can now offer improved services around content optimisation.

Small Business (50 or fewer emp.)
May 11, 2022
 Source
Overall Rating:
5.0
CW
Clint W.
Marketing Consultant/Media Buyer
Share
"Best SEO writing tool"
What do you like best about Frase.io?

5/5 stars for Customer Service, Tool usability, SEO optimization, writing, and idea generating. It's really that good.

What do you dislike about Frase.io?

Sometimes I could use more notes that pop up to help you know what step would work best, next. Which tool should I use in the software to get x result and a how to video link right on the feature. It would save time and quickly jog my memory with how to use it and get better myself.

What problems is Frase.io solving and how is that benefiting you?

I write several blogs and have used countless tools. So far, Frase has offered the best solution to instantly writing SEO-optimized content. The tool can get you 60-80% of the way done in an article with the AI writer and H2/H3 articles that it pulls from. This is a huge competitive advantage.

Small Business (50 or fewer emp.)
May 09, 2022
 Source
Overall Rating:
5.0
LM
Lex M.
Content Writer
Share
"Excellent content writing tool."
What do you like best about Frase.io?

Gives great H2s, KWs, and content ideas. I enjoy enhancing the reference content I find to improve my own. The upsides are that it's easy to use, easy to optimize content, and fast. I don't find myself waiting around for long loading times, which is great. I write a lot of content in a day, so this tool helps tremendously.

What do you dislike about Frase.io?

Some sites don't load properly. This isn't a huge issue, but it's a bit confusing as to why some of the imported content won't load, even though the URL is structured similarly to other URLs.

What problems is Frase.io solving and how is that benefiting you?

It helps to make content writing go more smoothly. It works for all types of content, from legal issues to medical content. Basically, it provides a very workable framework for the end product.

Enterprise (> 1000 emp.)
May 09, 2022
 Source
Overall Rating:
5.0
Saurabh A. avatar
Saurabh A.
Managing Director
Share
"Excellent tool to monitor and excute content improvemets all in one place"
What do you like best about Frase.io?

It connects directly to google search console and gives actionable recommendations, identifying quick wins which can te=hen be executed using the AI writer and much more.

What do you dislike about Frase.io?

Nothing to dislike here, just a bit of a learning curve as we had never used any such tool in the past.

What problems is Frase.io solving and how is that benefiting you?

Monitoring content improvement opportunities and taking the right actions.

Small Business (50 or fewer emp.)
May 08, 2022
 Source
Overall Rating:
5.0
Steve D. avatar
Steve D.
Owner Operator
Share
"Frase.io is started as great - Now it is FANTABULOUS!!"
What do you like best about Frase.io?

Researching the Internet so you can make your content optimized for the SEO Gods is FUN - said no one ever! Frase.io still does not make it fun but makes it a whole lot easier and quicker so I can get back to doing more fun things. Okay, seriously though, Frase.io allows me to click my mouse a few times and I will have the tools & information I need to begin constructing my content. If I were not such a control freak, I would be able to quickly create a content brief and hand it over to a writer to craft the content for me. One thing that many do not know is that Frase.io continues to add functionality. Just recently they added an SEO tool and more recently an AI writer. If Frase.io stopped adding tools right now I would still believe this is my best investment in all of 2021.

What do you dislike about Frase.io?

Frase.io is not the most user-friendly tool - at first. Most of the time I'm pretty good at bypassing any manuals and get right into using any new application, not so with Frase.io That being said, there is this place called YouTube that with a bit of searching, answered any questions I had about how to get going with Frase.io. Plus, Frase.io has several bite-sized tutorials on their YT Channel that really help out.

What problems is Frase.io solving and how is that benefiting you?

The biggest problem Frase.io has solved for me is the time-suck I was dealing with pre-Frase.io. The time it took me to research for a topic then copy & paste snippets of text here and there and search some more was enough to discourage the most strict workaholic. Frase.io allows me to enter some text and push a couple of buttons and there is my research all in one place and with the additional tools on hand, I can have a complete and optimized article ready to go within an hour. That same article with even less quality would take me 3 or 4 days before Frase.io.

Small Business (50 or fewer emp.)
May 07, 2022
 Source
Overall Rating:
5.0
SB
Scott B.
Seo Consultant
Share
"Excellent Product"
What do you like best about Frase.io?

Frase is an excellent content research product at an affordable price point. Customer support is also very courteous and helpful. I recommend Frase highly!

What do you dislike about Frase.io?

I wish that their AI writer was stronger.

What problems is Frase.io solving and how is that benefiting you?

Research

Small Business (50 or fewer emp.)
May 07, 2022
 Source
Overall Rating:
5.0
Nancy S. avatar
Nancy S.
The App Mama
Share
"Excellent Blog Creation Tool"
What do you like best about Frase.io?

Not provided

What do you dislike about Frase.io?

Not provided

What problems is Frase.io solving and how is that benefiting you?

Not provided

Small Business (50 or fewer emp.)
May 07, 2022
 Source
Overall Rating:
5.0
Vance W. avatar
Vance W.
Client Success Manager
Share
"Quicker, more optimised SEO content topics, outlines, and briefs"
What do you like best about Frase.io?

The depth of the content outlines and briefs generated with just one click. It would otherwise take me at least 15 minutes or more if I were to do it manually.

What do you dislike about Frase.io?

Not really dislike, but something that could make it even more valuable: localised keywords based on the country I select. Believe this will be available in the future.

What problems is Frase.io solving and how is that benefiting you?

Main problems: manual and time-consuming content research. With Frase, all of that is automated plus there's even references available based on competitors.

Small Business (50 or fewer emp.)
May 05, 2022
 Source
Overall Rating:
5.0
Thorsten L. avatar
Thorsten L.
Geschäftsführer
Share
"TOP AI Copywriting tool"
What do you like best about Frase.io?

The SEO feature and the content briefing are very helpful

What do you dislike about Frase.io?

German search results are not always accurate

What problems is Frase.io solving and how is that benefiting you?

I was able to maximize my workflow and copywriting output by the factor 10 - sometimes even more

Small Business (50 or fewer emp.)
Apr 25, 2022
 Source
Overall Rating:
5.0
RW
Robb W.
Marketing
Share
"Content creation done right."
What do you like best about Frase.io?

For me, it is about data. Frase gives you the data. It scans the top websites and lets you know what you need to do to be competitive in your article. before Frase I did this manually!! No Frase does it automatically and better than I did it.

What do you dislike about Frase.io?

There is not much if anything. I use Frase daily; I interact in the Facebook group and as yet I have no genuine concern or grievance with the product or the team.

What problems is Frase.io solving and how is that benefiting you?

Better blog content, better optimised content for SE, for customers on my website. In today's SEO world you have to write for both man and machine Frase gives you a fantastic streamlined platform t do this.

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