HubSpot Marketing Hub Pricing Overview

Hubspot is exceptionally well designed and easy to navigate. They also invest in educating their customers, and you always feel like you are supported as you ramp up.

The PRICING! We thought we were getting a great deal (paid a monthly fee), but we needed many additional features and needed to expand our contact database - and both of those things meant lots more money. When all was said and done, we could have purchased a higher end platform for about the same cost.

We tried Hubspot on our search for the perfect marketing automation platform (we're still searching). We did find that we were able to effectively create and manage campaigns, but after realizing the price tag was above our budget, we had to move on - and that transition period set us back.

It has a nice looking user interface, that is how they get you to switch to the product. It is easy to sell your boss IF YOU JUST LISTEN TO THEM TELLING YOU YES IT WILL DO THAT! They claim to be able to do all kinds of things, and possibly so, IF YOU SPEND A FORTUNE ON ALL THE THINGS THEY SELL INCLUDING HUBSPOT SEQUENCES, AND HUSBPOT SALES, AND AND AND JUST GIVE THEM 1000S OF DOLLARS EACH MONTH AND IT WILL GET YOU A TON OF PROBLEMS! The people who work there are about half of them are actually nice and want to help! THE OTHER HALF ARE NOT! They are either sexist who think you have to hire an outside company to move your contacts or they are telling you to do it wrong! and wasting 1000 hours of your time or like the one person who is changing positions at the end of the month and Lord only knows what I will do when that happens, her name is Amy and she is the saving grace of this company! The chat support is useless, they have never been able to answer a single question for me, even just where do I find this! They do have where someone will call you, but the calls I have gotten are from CHINA! And when I complained about the lack of IP addresses the lady calling me from CHINA explained it was to accommodate other countries! WHY IS AN AMERICAN COMPANY NOT WORKING FOR ITS AMERICAN CUSTOMERS!??!! What I am guessing is that the developers who are apparently out of their minds and have no idea how to do the job of making a CRM customized to people who actually DO WORK! THEY DO NOT HAVE IT SET UP TO PRINT LETTERS! YOU CANNOT JUST PRINT THE EMAILS BECAUSE YOU CANNOT TURN OFF THE HEADER AND FOOTER! THEY WON'T LET YOU !! YOU CANNOT PRINT LABELS EITHER!! YOU HAVE A CRM THAT HAS HUGE INABILITIES TO DO THE SIMPLEST OF THINGS!! PRINTING LETTERS AND LABELS SHOULD BE A GIVEN AND THEY LIED TO ME DURING THE DEMO AND SAID IT WOULD DO THAT!! I RESEARCHED THIS PRODUCT FOR A YEAR AND A HALF DOING DEMOS AND TALKING TO PEOPLE AND EVEN ATTENDED INBOUND CONFERENCE TO SEE IF THIS WAS A GOOD PRODUCT!! AND I FOUND IT WAS ALL SMOKE AND MIRRORS THAT IT WOULD DO THE BASIC THINGS YOU NEED IT TO DO ONLY IF YOU PURCHASE EVERYTHING THEY SELL. EVERYTHING ABSOLUTELY EVERYTHING SALES PEOPLE TOLD US WAS ONLY TRUE IF YOU UPGRADE THE PACKAGE AND BUY THIS PRODUCT AND THAT PRODUCT!! IF YOU BUY EVERY PRODUCT IT IS SUPPOSED TO WORK I GUESS BUT YOU WOULD BE SPENDING LIKE $10K PER MONTH!!!

EVERY SINGLE DAY IS ANOTHER PROBLEM! YOU CAN'T PRINT LETTERS! REALLY A CRM THAT DOES NOT PRINT. SO YOU HAVE TO SPEND MORE MONEY TO PRINT LETTERS! You can't access IP Addresses of contacts that submitted forms, SO YOU CAN'T BLOCK PEOPLE in CLOUDFLARE OR IN WORDPRESS PLUGINS!!! You cannot drop people into workflows where they are at in the workflow process, so what was one workflow in other CRMs is now 30 workflows for you to build! You cannot simply set up an internal form to trigger a workflow! You have to put it onto a web page (SO THEY EXPECT YOU TO BUILD A WEB PAGE FOR EVERY INTERNAL FORM YOU NEED!)! You only get 5 TEMPLATES for emails! ONLY 5! FOR THE COST OF $800 a month!! you cannot move people to another step in a workflow by skipping something manually, NOPE you have to pull them out and then build a damn workflow that is where they are in it! You can't do so much it is exhausting! EVEN THE THINGS THEY ADVERTISE WORK TOGETHER DON'T UNLESS YOU UPGRADE! Can't use texting with PlusThis unless you upgrade and add Sales (Another $800 per month) so you have to delete all that work where you had used PLUSTHIS for YEARS WITH ANOTHER CRM and get a new company that does it. YOU can't set up things to be simple and to work, NOTHING IMPORTS TO THE CRM the way it should! NOPE! YOU WILL SPEND ABOUT 1000 Hours doing it and showing the agent who is helping you move over to the system (After you have them move you from the sexist guy who won't show you how to do anything because your a woman and he wants you to hire a RUSSIAN COMPANY to do it so you wasted 2 weeks with that crap and then got moved to another person who is nicer but who has you do the spreadsheet that takes 1000 hours WRONG,>> AND HE DOES NOT TELL YOU THAT DESPITE BEING SHOWN IT 15 TIMES! UNTIL YOU FINISH AND TRY TO UPLOAD IT AND THEN YOU HAVE TO DO IT OVER A DIFFERENT WAY!!) AND THEN WHEN YOU FINISH THAT PART THAT IS WHEN YOU DISCOVER THAT YOU CANNOT PRINT LETTERS (OR ANYTHING) SO WHAT NOW, NOW YOU UPGRADE YOUR ZAPIER ACCOUNT (Which COSTS MORE MONEY AGAIN) SO YOU CAN CONNECT ZAPIER TO GOOGLE DOCS AND PRINT THAT WAY, BUT EVERY TIME ZAPIER MAKES AN UPGRADE IT STOPS WORKING AND YOU HAVE TO DO IT OVER AGAIN!!! Next you get to make the workflow that runs for two years and is all one workflow in other CRMS into 67 different workflows because it can't let you make one, no each step in the work flow in the previous CRM (that cost ONLY $200 per month!!!!), has to be made separately because you cannot chose a step to put the person into, you cannot move a person to different step in HubSpot either. I am telling you this was supposed to take 3 months, it has been an entire year and it has been an absolute HELL!! DO NOT BUY THIS PRODUCT!! I CANNOT SAY ENOUGH!! RUN!! AWAY!!!

It should have been simple, the hope was that I would be able to check for duplicates by phone number and make my life easier, but NO!!! NOT EASIER!! CANNOT MASS MERGE!! HAVE TO DO EVERY SINGLE ONE INDIVIDUALLY!! IT IS BAD TO TRY TO USE THIS! I DO NOT UNDERSTAND WHY! the product is just bad. I can check for duplicates by phone number but have to merge every single duplicate ONE BY ONE! NO MASS MERGE!! Other cheaper products are better, they at least work like they are supposed to without having to hook up a thousand different other products (that each costs another fee for this and another fee for that) to make each thing work. HubSpot at least needs to realize how to make this user friendly for an administrator. I have never seen anything like this! EVER. I have NEVER been so DISAPPOINTED and yet FELT SO TRAPPED WITH A PRODUCT IN MY LIFE. I put in so much work it is like I should have recognized they were never going to be okay and walked away when I was only 1000 hours into this! INSTEAD I HAVE DEDICATED A YEAR OF WORKING LATE AND WORKING WEEKENDS TRYING TO MAKE AN INCOMPLETE PRODUCT WORK BECAUSE THE SALES PEOPLE LIE TO YOU ABOUT WHAT IT WILL DO FOR WHAT PRICE! THEY CAN'T PRINT LETTERS OR LABELS!! (WHAT THE HELL KIND OF CRM CAN'T PRINT???!!) MAYBE IF YOU HAD NOTHING IN PLACE THIS WOULD BE GREAT! BUT IF YOU HAVE A SYSTEM YOU HAVE BUILT WITH OVER 100 CAMPAIGNS (Workflows) THEN DO NOT DO IT!! REALLY!! They told me I could have this up and running in less than 3 months, the people who got us to sign the contract said "oh given how much you built in other harder to set up systems this should be simple and you should finish in less than 3 weeks", but the average is 3 months! NO WAY THAT CAN BE TRUE! JUST NO WAY!! EVERY SIMPLE THING IS JUST WRONG, JUST WRONG!! I CANNOT WRAP MY MIND AROUND HOW NOTHING WORKS LIKE IT SHOULD!!! Just simple things that should be just common sense, wanting to print a letter, nope spend 3 weeks finding your solution and it still does not work then go through customer service until you get the one person who has a clue and she helps you find a solution that does not cost you 100s per month, to just be able to print letters, and still lots and lots of things like TEMPLATES ARE LIMITED TO 5! WHY??? WE can't have simple templates because we are not spending an extra $800 per month on the SALES PRODUCT! WHY CAN'T THEY GIVE YOU 10 TEMPLATES? OTHER CRMs give you as many as you want!! Some give you a limit of 20 or 50, BUT 5?????? THIS IS JUST INSULTING!! HUBSPOT IS A SCAM AND A RIP OFF AND IT SHOULD BE CRIMINAL TO DO THIS COMPANIES AND PEOPLE!! I HAVE NO IDEA HOW OTHER PEOPLE ARE NOT LOSING IT WITH THEM!! DO THEY JUST NOT UNDERSTAND THAT THIS IS EXPENSIVE TO NOT DO ANYTHING CHEAPER SYSTEMS DO???? HONESTLY!!! AND THE COSTS ARE EXPONENTIALLY HIGHER THAN OTHER SYSTEMS!! EXPONENTIALLY!! WE THOUGHT GETTING VIDYARD AND CONNECTING THAT IS GOING TO MAKE THIS WORK BETTER, BUT THAT HAS NOT PROVEN TO BE SO EITHER! WE ARE STILL SETTING UP THAT COMPONENT AND HAVE NO IDEA IF THAT IS GOING TO BE ANOTHER NIGHTMARE THAT WILL INFILTRATE OUR WORK LIVES FOR WEEKS OR MONTHS!! I HONESTLY THINK THIS SYSTEM IS THE BIGGEST SCAM AND THAT IF PEOPLE HAD LIVED THROUGH THE LAST YEAR OF EVERY SINGLE DAY NOTHING DOING WHAT I WAS POINT BLANK TOLD TO MY FACE IT WOULD DO THEY WOULD AGREE AND BE READY TO TELL THE WORLD ABOUT IT TOO! PLEASE RECONSIDER IF YOU ARE ABOUT TO CHANGE CRM SYSTEMS! LOOK AT OTHERS ON THE MARKET! LOOK AT INFUSION SOFT! WHILE I GET IRRITATED WITH A LOT OF THE THINGS I CANNOT DO WITH THEM LIKE DUPLICATES BY PHONE NUMBER, I CANNOT IMAGINE THAT I WOULD HAVE LEFT THEM FOR THIS AND THE PRODUCT FROM THEM IS SO MUCH MORE ROBUST THAN HUBSPOT MARKETING AT 1/4TH THE COST!! 1/4TH THE COST!!

Everything is relatively simple to use and understand, but I want to point out that their customer service is top-notch. I call very frequently as I was a new user when my organization started using HubSpot. The hold time is typically minimal and they support people are super knowledgeable and pleasant. I have never had a bad experience and as I had no training in the beginning, I did call very often.

I wish there was an option where you could have unlimited contacts and not be charged per tier. Also, there are some challenges when you are one brand using Hubspot among a larger umbrella brand. The parent company always gets "first dibs" on personalizing the system for their needs. We explored getting our own Hubspot account for our brand , but it was not cost-effective. For example, all email fonts default to the parent brand style so I have to manually override every time. A small price to pay to save in the long run, though.

We were not able to automate marketing and reach people at the right time in the right place! Using Hubspot has allowed us to up our marketing game and reach our target audience, Generation Z much better! ALso, our emails and landing pages have a professional look and feel. That is mission-critical to our brand.

The hubspot marketing hub is the product knowledge indicator that manages and manages to develop in your company the most accurate checks of intuitive marketing, able to link the access of sales performance needed for your company, which incorporates detailed tools of marketing contribution in the cloud, to expand the negotiation possibilities of your company, achieving to have schemes of containment of user input, selection of content in the cloud, checking communications with marketing contacts of prioritized adjustment, are exercised through the actions of description of communication networks for the planning of purchases of efficient continuity of determined by this programming.

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The index of trade worked by company has a management of economic support networks capable of selling everything that is offered by the company, where the activation of educational funding acquires management standards of balanced self-learning, repairs to customer support, monitoring of marketing accuracy, use of customizable formats for ordering, systematization of aspects of building automatic references of special offers, provision of discounts with decrease of order placement in shared time of login, progress of retention of economic values traceable with intelligent searches for payment affiliation, recognize the use of this platform in my corporation.

It was easy to navigate and customer support was responsive.

This tool to me is not an enterprise grade solution, it feels like it was made for small mom and pop shops. The integrations with other tools, mainly Salesforce, are weak at best. In a way it feels intentional, as a means of pushing the agenda of using their CRM solutions (which I was pitched on). The reporting might as well be non-existent. It is not even close to parity with a CRM like Salesforce, so without a system to push your data out to for analysis you won't find much here. While it is easy to navigate the tool, administering the tool is a nightmare. Especially if you are inheriting it from a team that may not have kept it as clean as best practice would dictate. Things live in places you would never think to look or don't make sense. They asked us for additional money so that we could spend more money on ads, boy did that feel like a shake down. It seems like at every turn there is a new fee or service begging you to sign up if you want to continue. It's like a bad cable contract, you feel like you got your money's worth those first 12 months then all of a sudden in year two the price somehow doubles to maintain the service. At the end of the day, I think if you're a small team, who needs a easy to use, all-in-one solutions its a good buy. If you want to add any complexity to your business it falls flat. Like all things that claim to be "All-in-One," being good at a lot is at the sacrafice of being great in key areas

Not really solving to many problems for us.

The SEO tools are top notch, and I've been able to position my company in the top 10 certain search terms relating to Strategic Thinking. We have also taken advantage of the outbound marketing tools. Think of HubSpot as a high-end Mail Chomp for those purposes. The reps on the phone are knowledgeable and eager to help.

Well, HubSpot is indeed the Lexus of this genre. It is VERY pricey! Still, I have done the cost-benefit analysis and I believe that I am getting good value for my investment.

I am a Strategic Planning and Organization Design consultant. Generally, my potential clients would not respond to advertising of any sort, because this sort pf cheapens and diminishes the services that I provide. So I need to reach people in a very personal way to generate interest. Hubspot's outbound and inbound tools provide a great way for me too do this.

The support is nothing short of amazing. This quality support augments the amazing product that the Hubspot team have developed. I love how easy it is to post a blog across multiple channels or implement forms which feed straight into Salesforce or embed CTA codes on to our website... all of this aids in our ability to gain visibility on our marketing efforts. My favourite aspect of Hubspot is definitely landing pages.. they are critical not only in nurturing leads and driving them through the selling process but also add valuable SEO boosting features in their ability to be indexed and recognised by Google! Product wise, there is nothing I can fault Hubspot on.

The pricing. However, when I say this, I have to mention that I did receive pricing from a number of providers and Hubspot was by far the most cost effective. The whole issue with setting up a marketing automation platform is just that, the set up... the annual subscription does not take into account it takes six months plus to set up a content marketing plan and strategy. This lead time obviously diminishes the value of the initial subscription which does raise some issues when justifying marketing spend to the business. This is a common issue among all of the platforms and is not exclusive to Hubspot.

We are trying to increase our online presence to funnel visitors to our site and ultimately convert them into referrers or purchasers. We have definitely realised some value in increase website traffic which has ultimately resulted in more quotation and contact us forms being filled out.

HubSpot is all about nurturing customer relationships and this software is a must if you want to make sales. HubSpot has you covered when it comes to digital marketing. Even if it doesn't meet certain demands of your business. HubSpot easily integrates with Zapier, Magento, and other third party API software so that it can. If you sell a product online, HubSpot tracks which products your customers are debating on buying and promotes relative content to help close the sale. This has been vital to my client's businesses as their closing rates have drastically improved. Tracking behavior, abandoned cart emails, etc will all boost your average order value. When it comes to data, HubSpot can show you who is engaging with your content, what interactions they are doing, and tracks them through their whole process. If you want to sell to reoccurring customers or customers who have previously bought from your store, I don't know of another software that can compete with HubSpot's automated marketing campaigns.

One of my major dislikes about HubSpot is the cost. Pricey? Very. Even though HubSpot is an incredible piece of software ...it can cost a large chunk of cash. For someone like me, that is a small agency. HubSpot's cost can be a hard sell to my clients and for my business to make an ROI. Our account is currently inactive due to this cost. Even if we were getting great ROIs, the price will go up as our contact database grows which is another con to using HubSpot. The other problem with HubSpot is that as our business grows, if we do make it big as an agency, HubSpot won't cover all of our needs. Our business will have to develop in-house digital marketing software that is fully customized for our specific needs. So for larger corporations, HubSpot isn't really the right choice.

The problems we are solving with HubSpot are digital marketing automation. Lead generation, nurturing leads, tracking leads, providing relative content, and closing leads. HubSpot is a one-stop-shop! When using HubSpot, we realized all of the tracking, data analytics, etc that we could benefit from if running e-commerce.