HubSpot Marketing Hub Reviews & Product Details

The ease of use is what I like best about HubSpot Marketing Hub. I typically don't built out our emails, but when I had to, it was super easy to pickup and intuitive.

This is such a small thing - but I really wish we were able to tag people (not just businesses) in scheduled LinkedIn posts using HubSpot's Social scheduling tool.

I primarily use it for scheduling social, social analytics, and building out customer newsletters and subscriber list newsletters. It's saved me time and helped me better organize content.

The user interface makes it easy for me to do my job. Simple stuff, like almost always displaying a link to the asset/landing page/form, etc so I don't have to keep searching for stuff. Or saving my email address when I send out test emails to myself. It's hard to believe, but other tools made me type it in every time I sent an email.

The most frustrating thing for me is trying to build landing pages within Hubspot. I really don't understand the tools and don't have the bandwidth to spend a lot of time figuring out how to change stuff.

All in one product that makes it easy (and fast) to deploy campaigns with landing pages, forms, emails, CTAs, files, etc easily accessible when I need to use them.

Poder automatizar todos los procesos que se manejan en mkt tanto desde la atracción de nuevos leads hasta el seguimiento que se les puede dar mediante los flujos que diseñemos a traves de las herramientas de workflows.

Posiblemente el numero de contactos de marketing pueden ser muy cortos cuando se habla si se maneja para un B2C puede ser mas costoso llevarlo a traves del Marketing Hub de Hubspot pero igual tiene ventajas el tener todo trackeado en un mismo CRM.

Diseñar los flujos y que dependiendo las acciones se puedan detonar diferentes acciones porque a veces tenemos la idea de como queremos que sea el proceso de venta para el cliente o de atracción, lo bueno de HubSpot es que podemos incluir todas las variables que nosotros querramos a la hora de diseñar un flujo de conversión.

I love the way it automates things better with lots of different tools that can be integrated seamlessly.

I feel that the pricing is something that needs to be reduced by introducing new plans so that it can be used by more small businesses.

It solved my problem of automation as I can seamlessly connect Google sheets to my convertkit software to send emails to my leads.

I love that everything is available in one place, and that any help information is readily available to learn the things you don't know. I haven't worked with many competitors, but for the ones I have Hubspot has exceeded any of their capabilities.

The varying roles and permissions can be a little confusing, especially since we work with many other departments that may not need a seat in Hubspot but do need to be able to review content before it's live. It'd be helpful if some preview links were accessible to those that the link is shared with so make live changes more quickly.

Hubspot Marketing Hub automates a lot of our processes and gives us a clear vision of the work that Sales is doing with our user base. Since all this information is available in a central location, it has minimized the additional communication we've previously had to do among that team.

I have tried tools such as Buffer and Hootsuite in the past, but none spoke to ongoing team initiatives. With HubSpot, any event attendees and engagement live in the same place as my team uses it as our CRM. It's such a relief as the one-person marketing team to be able to access all of this information at a glance. The newer feature to add posts to multiple channels is especially helpful.

As I have shared with customer support, the new location of the Alt Text button is hidden and can create an additional step to making social content more accessible.

Having visibility to contacts in my lists has been crucial for planning our webinars and preparing for on-site conference attendance. With HubSpot, we are able to capture engagement with any and all communications and use this data to inform future campaigns.

Everything is relatively simple to use and understand, but I want to point out that their customer service is top-notch. I call very frequently as I was a new user when my organization started using HubSpot. The hold time is typically minimal and they support people are super knowledgeable and pleasant. I have never had a bad experience and as I had no training in the beginning, I did call very often.

I wish there was an option where you could have unlimited contacts and not be charged per tier. Also, there are some challenges when you are one brand using Hubspot among a larger umbrella brand. The parent company always gets "first dibs" on personalizing the system for their needs. We explored getting our own Hubspot account for our brand , but it was not cost-effective. For example, all email fonts default to the parent brand style so I have to manually override every time. A small price to pay to save in the long run, though.

We were not able to automate marketing and reach people at the right time in the right place! Using Hubspot has allowed us to up our marketing game and reach our target audience, Generation Z much better! ALso, our emails and landing pages have a professional look and feel. That is mission-critical to our brand.

Automating manual tasks like email campaigns, lead nurturing, and social media scheduling saves time and resources, allowing marketing teams to focus on high-value activities. Automation with Hubspot marketing hub helps us CSMs to deliver personalised and relevant content to leads and customers at the right time. Hence has tremendously enhanced the customer experience, increased engagement, and fostered stronger relationships, leading to higher customer satisfaction and potentially increased customer lifetime value (CLTV). We use the platform not only for marketing purposes but also to create Sequences, Journeys for customers based on various criteria and Templates for easy emailing. Marketing, Sales and CSM team use the platform collaboratively.

I cannot think of anything; the platform is impressive in catering to nurturing leads.

As a Customer Success Manager, we equally use the content for lead nurturing, Upselling, and cross-selling. HubSpot Marketing Hub has helped us create Automation for lead nurturing, Creating Templates, Journeys and Sequences, which makes it easier for us to drive through the content and maintain uniformity in the content, maintaining the Brand Requirements. Using Hubspot, we see an uplift in the Customer Lifetime Value, the response time, and an increase in the renewal rate.

I use HubSpot daily in my role at Southeast Kansas Education Service Center. I like that I can make one post and place it on multiple platforms simultaneously.

I wish we could edit all of our platform's posts on HubSpot. This would help save time.

HubSpot helps us market ourselves across multiple platforms in a timely fashion which allows us to be more productive.

Lead attribution and cost per lead clarity HubSpot scoring system and it's incorporation into workflows has been magical for us so far.

If we could have a holistic view of where customers stand in their lifecycle stage as part of each campaign in the campaigns tab it would be amazing! A table or a funnel style visual!

A one-stop shop so the whole company can log in and use the tool and be familiar with it. We can help eachother and it's benefitting our sales, membership management and marketing teams especially.

The automation is super easy and reduces the time of our work.

For now, I can only think of the small quantity of templates for emails and LPs

Our former software wasn't intuitive enough, which meant a lot of waste of time creating really short campaigns. Since switching to HubSpot our productivity has grown up <50%

I really like the usability of HubSpot, including email marketing, social media marketing, and ad management. It also allows for easy management of our social platforms so we can quickly and conveniently respond to user queries.

It's difficult to find any negatives about HubSpot Marketing Hub. The only thing that comes to mind if that I'm likely not utilising the hub as best as I could, so would be great to have a guide that explains all aspects!

Previous methods of working meant that we had to use various tools to collate our data. HubSpot Marketing Hub solves this in a centralised platform that provides everything you need to know.

How user friendly it is and easy to use. You can be as most effient as want to be. Customer service and support are some of the best in the business.

Reporting. These are still some ways to improve the reporting capabilities.

Workflows and automations are life saving. Integration with salesforce works very well too.

La interfaz es muy fácil de usar, permite crear formularios, correos y landings en menos tiempo que otras herramientas de marketing automation.

En los formularios no permite subir campos mediante un archivo de excel, sería bueno que manejaran tablas para los correos de marketing.

Creación de correos y formularios en tiempo récord, gestión de redes sociales, lead scoring y automatización

Everything is all in one place and it is easy to use

Not much a there are some small fixes I'd like to see such as adjusting the strength of Captcha of the hubspot forms to let less junk leads through

It allows us to capture, nurture and convert leads and excite our customers

For myn company, I am able to create landing pages quickly and easy. It is also more user friendfly than other platforms.

I would like the custom programming and designing to be better and easier for branding purposes. I wish it was easier to import fonts, colors, etc.

It allows me to create different channels to divert my customers to when I dont want them to go to the web. Tracking marketing leads is also very easy.

I use Hubspot to primarily generate forms, create emails, and manage our social media postings. All the modules work well together; it's a must-have for any marketing team!

Over the year, Hubspot has implement UI improvements, but I think there can do more to make the platform more user-friendly. I know they just integrated with generative AI, and the tool is half-baked.

Marketing Hub helps me manage the various marketing touch points our company has with leads and customers. We can send very targeted emails to our audience for the best ROI.

Automations, workflows, scheduling tools and contact list. Also the Contact lists and the properties are really useful, and the fact that you can sync them with other CRM tools

Sometimes it is a bit too limited.Of course, everything can be solved with coding, but when you don´t have coding skills, you depend on other colleagues and that´s not cool

It helps us to save a lot of time and to automate things that manually would suppose a lot of human effort and probably a specific team working in the same issue.

The ability to post on all the social media platforms at just one click, the facility to create customised landing pages, run various email campaigns and easy access to all the required analytics to keep a track of the progress we are making.

There is nothing to dislike as such, but i believe there is always a scope for improvement.

Provides a platform to conduct all different marketing activities at one place, which in turn helps to save time and increase the efficiency of our work.

It is extremely efficient at helping our company market to our existing consumer database. Retargeting and tracking through reports has never been easier.

I would have appreciated if the SEO functionality allowed for you to track your rankings of your main keywords.

It helps us automate huge elements of our business and stops us having to spend as much time doing tedious tasks