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iContact Logo
iContact
Effortless Email Marketing
4.1
(1,237)
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iContact Reviews & Product Details

iContact Overview
What is iContact?

iContact delivers professional email marketing features to ensure that it provides extensive features and tools across different stages and sizes to get real results for your campaigns. The platform is ideal for small businesses to want to leverage better campaigns with high-volume senders and subscribers.

Company J2 Global, Inc.
Year founded 1998
Company size 1001-5000 employees
Headquarters Los Angeles, California, United States
Social Media
iContact Categories on Findstack
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Ask Questions about iContact
What iContact is best for?
How does iContact compare to Mailmodo?
What are the pros and cons of iContact?
iContact Product Details
Capabilities
API
Segment
Small Business
Mid Market
Deployment Cloud / SaaS / Web-Based
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
iContact Features
A/B Testing
API Access
Analytics/Reporting
Automated Responses
Bounce Management
Campaign Scheduling
Contact List Import/Export
Custom Fields
Customizable Templates
Deliverability Tools
Drag-and-Drop Editor
Drip Campaigns
Dynamic Content
Email Campaign Management
Email Tracking
Event-Triggered Email
Geolocation Tracking
Integration with CRM
Landing Pages/Web Forms
Mobile Optimized Emails
Multi-channel Marketing
Personalization
Real-Time Analytics
Segmentation
Social Media Integration
Spam Testing
Subscriber Management
Survey/Poll Management
Template Management
Unsubscribe Management
iContact Media
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iContact Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: December 07, 2024
iContact Logo
1,237 iContact Reviews
4.1 out of 5
Enterprise (> 1000 emp.)
Feb 09, 2021
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Great experience working with them"
What do you like best about iContact?

Easy user experience its very friendly to navigate

What do you dislike about iContact?

UI Design is not very modern and not in terms with the market

What problems is iContact solving and how is that benefiting you?

Simple, affordable email marketing can be easily done

Small Business (50 or fewer emp.)
Aug 16, 2019
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Horrible Experience"
What do you like best about iContact?

The functionality was serviceable at best, but their billing and customer service department is trained to not communicate with you personally on billing disputes. They have one employee who handles that for them but you can only contact her by email. Unethical

What do you dislike about iContact?

I told their billing team that we only wanted the service for one month of campaigns for a event we were hosting, but they did not cancel our service and continued to charge us for the year or so that we did not even know we had. Tried to put the blame on us for not canceling ourselves, and they essentially refused to reimburse us for the monthly charges that they were auto charging to the card on file. They said that they did not have any record of the request so they could not do anything about it. There was not activity on the account from when I told them to cancel the service. After multiple calls and a month or two of back and forth within their team, they finally credited back 2 months which was insulting to say the least. No recorded calls, no ownership, and zero empathy to someone in my situation. Don't go here for email marketing! There are plenty of services that are way better than them. RUN!!

What problems is iContact solving and how is that benefiting you?

We had a loss of a few hundred dollars while working with them. worst experience ever

Mid Market (51-1000 emp.)
Feb 19, 2019
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Clunky and hard to use"
What do you like best about iContact?

i guess that it did indeed send emails to people.

What do you dislike about iContact?

the interface is clunky and hard to use. customization options are very limited

What problems is iContact solving and how is that benefiting you?

email marketing

Mid Market (51-1000 emp.)
Jan 31, 2019
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Lousy"
What do you like best about iContact?

The ease of searching historical campaigns

What do you dislike about iContact?

Not user friendly, poor design, bad design options

What problems is iContact solving and how is that benefiting you?

Monthly marketing

Mid Market (51-1000 emp.)
Oct 30, 2018
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Subpar Email Marketing - Little Design Capability"
What do you like best about iContact?

This is a very basic editor and more suited for someone with little to no marketing/media/design skills. If you're just looking for an easy to use platform for basic email messaging, you'll like iContact.

What do you dislike about iContact?

I was continually frustrated with the ability to create well-designed emails and manage lists or A/B testing and automated emails. The drag and drop editor lacked a lot of customization abilities, and the templates left something to be desired.

What problems is iContact solving and how is that benefiting you?

We switched to a new platform after our contract ended and did not re-sign with iContact.

Small Business (50 or fewer emp.)
Jul 20, 2018
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Not user friendly"
What do you like best about iContact?

I contact is good for small businesses looking to track their subscribers.

What do you dislike about iContact?

It's not user friendly at all! So hard to design things and doesn't open properly on outlook.

What problems is iContact solving and how is that benefiting you?

I am solving communications problems. We use it to get information out to our subscribers.

Small Business (50 or fewer emp.)
Dec 21, 2017
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Horrible and misleading"
What do you like best about iContact?

I like that I can share e-mails to social media. I can schedule posts out for the coming year.

What do you dislike about iContact?

Here we go! We were promised that when we upgraded, we would have a dedicated rep that we could call and talk to, someone who could advise on how to make the most of our marketing efforts. Instead, we got someone we can talk to once a month for 30 minutes. We were promised more room for e-mails, but did not get the promised amount. Half of our subscribers disappeared without explanation; they didn't unsubscribe, they were simply gone. I do the marketing for three businesses, and we were told they could merge each separate account into just one for me to manage. This still hasn't happened. Social Media-wise, you can schedule posts, but you can't post them altogether. You have to create and schedule a post for each post, so if you have a lot of social media, it will take quite a bit of time. If you make a mistake, you can't just edit it. You have to move it to drafts, which unschedules it, go to drafts, make the edit, then reschedule it.

What problems is iContact solving and how is that benefiting you?

Very poor customer service. A benefit has been we can see who unsubscribed. Since iContact insists that people sign up to be on a list, it seems weird that they would unsubscribe. We can then contact them to find out why and address the issue.

Small Business (50 or fewer emp.)
Dec 15, 2017
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Friendly people, but the platform is subpar"
What do you like best about iContact?

I like the friendly customer service and personal touch and help that I get from iContact employees.

What do you dislike about iContact?

I dislike the user experience of the overall platform. It is slow, hard to navigate, and isn't as powerful as others that I have used

What problems is iContact solving and how is that benefiting you?

We have alot of inactive users in our email list that iContact has helped us figure out who is worth keeping in our subscriber list and who is not.

Small Business (50 or fewer emp.)
Jul 30, 2017
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Minimalist companies will love - but not for the big guys"
What do you like best about iContact?

iContact is the inexpensive option for e-blast communication but in my experience, the positivity stops there.

What do you dislike about iContact?

Unable to customize templates. Far from user-friendly. Terrible customer service experience.

What problems is iContact solving and how is that benefiting you?

iContact provided a newsletter and global communication strategy when our business was first starting out. However; our company quickly outgrew the software and limited offerings they provided.

Mid Market (51-1000 emp.)
May 26, 2017
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Not fit for purpose"
What do you like best about iContact?

Relatively easy to build and send emails

What do you dislike about iContact?

Only relevant for organisations with extremely simplistic CRMs, can't be used by anyone who has internal validation rules they need to apply to data. Also FYI once a list has been removed their system does not allow people to unsubscribe.

What problems is iContact solving and how is that benefiting you?

N/A

Mid Market (51-1000 emp.)
Apr 20, 2017
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Buggy Program"
What do you like best about iContact?

It sends emails when you tell it to. That's about all I can say for benefits.

What do you dislike about iContact?

The platform is incredibly buggy. There's no responsive email options in the templates so you're stuck having to build you're own, then figure out workarounds to make the responsive coding work since iContact tries to override it. I think this platform would work well for a small nonprofit that wants to send a basic email to stakeholders but does not have the level of polished platform needed for a larger organization.

What problems is iContact solving and how is that benefiting you?

Contacting our various stakeholders around the world. iContact gets the job done even if it's not the easiest platform to deal with.

Mid Market (51-1000 emp.)
Apr 13, 2017
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Not user friendly"
What do you like best about iContact?

It's inexpensive. If you want to send out an email using a template, it's easy.

What do you dislike about iContact?

Not user friendly. The wysiwyg interface does not accurately show how the email will look. The templates are very restrictive, and if you change them, you are now working in HTML (see previous complaint). You cannot modify the view modes of anything. The support staff is east coast based, and leaves at 6pm, so if you are on the west coast, forget about any support after 3pm.

What problems is iContact solving and how is that benefiting you?

The only problem it solves is sending out eblasts. Our benefit is we can send out eblasts.

Mid Market (51-1000 emp.)
Mar 15, 2017
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Underwhelmed"
What do you like best about iContact?

iContact responded quick after my initial inquiry

What do you dislike about iContact?

Very poor delivery on promised timeline. The out of the box solution was very helpful but I was promised to have a designer help get a campaign off the ground and that did not happen.

What problems is iContact solving and how is that benefiting you?

At the time I needed to build a few email templates to guide new members through the sign up process

Mid Market (51-1000 emp.)
Jan 05, 2017
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Decent Software, but not much flexibility"
What do you like best about iContact?

It integrated with SalesForce fairly decently and was a great starting point for email marketing at the right price point. When we were using iContact, we were not very experienced email marketers so this was a fairly straighforward platform to start with.

What do you dislike about iContact?

Did not seem to offer much flexibility with the use, granted we used it through salesforce, so that could have been the problem. We have since moved to marketing automation software for email marketing, which has been a much more flexible process.

What problems is iContact solving and how is that benefiting you?

We were solving the problem of sending emails to prospective clients. Icontact was a great starting point as we figured out how we wanted to use emails to best engage current and prospective clients.

Small Business (50 or fewer emp.)
Dec 21, 2016
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Functionality seems dated "
What do you like best about iContact?

It can send emails and connect with salesforce for tracking

What do you dislike about iContact?

The user experience is klunky and dated and the templates are not mobile friendly

What problems is iContact solving and how is that benefiting you?

None - more trouble than it's worth

Small Business (50 or fewer emp.)
Jun 08, 2015
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Unable to Cancel. Multiple Credit Card Billings."
What do you like best about iContact?

The service worked fine but they won't let me cancel.

What do you dislike about iContact?

They won't let you cancel. You can't change your plan online. You can't remove your credit card. You can't cancel online. You can't cancel by chatting with their agents. They don't respond to email. They say that you can cancel on the phone, but they never answer.

What problems is iContact solving and how is that benefiting you?

sending email

Small Business (50 or fewer emp.)
Mar 11, 2015
 Source
Overall Rating:
1.0
AG
Verified Reviewer
Founder
Share
"Very bad Consulting service and Customer service"
What do you like best about iContact?

Integrations of many services in one online platform.

What do you dislike about iContact?

The consulting service was horrible. Consultants rotate too much, are not very professional, and do not seem to have the experience and skills you would expect from a consultant. The customer service, at least regarding Account Executives, was also not very good. I complained about our consultant and nothing was done for months until the account executive was replaced. They also rotate too much. Additionally, I had to spend a lot of time at the end to document all of the work done by the consultants during the year because the account executive didnt believe us when we argued that they were owing us consulting hours that the consultant never worked.

What problems is iContact solving and how is that benefiting you?

Mainly social media management and email communications.