Mixpanel Reviews & Product Details

I like how flexible the analytics tool is. 99% of the time I've been able to analyze something just the way I imagined it. It is also very user-friendly, which makes it easy to implement with business users in our organization.

The Slack community could be a bit more responsive. The good customer service makes up for this, however. I would like to see some additional functionality, such as a better Slack integration.

We track users' product usage and analyse user's behavior for specific flows. We share these analytics across the organization to make effective decisions and informs our product and sales efforts

Integrates with our customer data platform and makes it easy to get started creating dashboards and reports. The cohorts feature is especially useful for creating reusable groups for analysis and reporting.

Sometimes analysis methods can be unclear for beginners, especially advanced filters and analysis like Per User. Passing event attributes from our customer data platform is not always so straightforward.

Started using Mixpanel to make data-driven product decisions and report on user engagement to our enterprise clients. Set up dashboards to inform and align senior leadership team.

For those who are comfortable with Google Analytics: give Mixpanel a try! The most complete tool I've ever used. The possibilities are infinite. Here in the company, we are migrating from Google Analytics and all its chains to the greatness and freedom of Mixpanel. The fact of viewing data in almost realtime is fantastic. The variety of visions you can create is massive compared to others.

I would love to have vertical chart bars; Mixpanel is only limited to horizontal ones, which doesn't cover all cases or makes a vision harder. I also would like to be able to get data using SQL; nowadays, Mixpanel has JQL, which is excellent but has a difficult learning curve for those familiar with SQL.

We need to see data while users use our app so we can have fast insights. Mixpanel really democrates data access through our company, and it's a big part of letting us encourage a data-focused culture.

Powerful charts with cohorts, among user trackings and graphs and else, Mixpanel is the facto the best solution for analytics needs.

There is never enough example and documentation when you want to merge, export / import users from your DB to theirs, vice and versa

tracking real time stats of our users + habits. Which products are popular among our users, testing onboardings flows, tracking habits and user behaviours.

I like using Mixpanel to make decisions and really understand where we have successful conversion across different sets of users and the path they take. I've used Amplitude before and would say they're comparable. I do love the "Compare with previous week" and easy duplication functionality.

Sometimes I can't dig in as much as I'd like to a group of users and follow paths across new paths - so if a user came to us via one UTM campaign, wanting to see the rest of their journey when they return on a new campaign or come back organically.

Discovering user paths on our application so we can focus on improving areas there is drop-off and which UTM campaigns work best.

The granularity within the allows detail

CSV limit size to downloads when over 10k

Identifying top users, lapsed users, who to engage and the overall health of my clients and what their care points are based on their searches, views, downloads

The integration of the SDK with our website was smooth and fast. The ease of understanding the product and real-time event flow helps a lot.

When we export data it only downloads the data loaded on the screen. We should have the option to download the complete data set for the applied filters.

With Mixpanel we have a better understanding of the flows our user is taking. This helps us in improving our funneling. It also helps us to understand the improvements of feature changes that we make in real-time.

The built-in mobile tracking events made Mixpanel immediately useful. Custom track events were easy to implement, and our team was quickly able to measure feature rollout, success, and improvement.

There are missing reports that don't render on the dashboard, which is frustrating because I see no good reason! It would be helpful to have more comparison options when building reports. Like comparing between App Version or any custom property.

Mixpanel is helping us measure customer onboarding, engagement, and retention. It's important because we can make product steering decisions based on reports built in Mixpanel.

The UI is very intuitive and I can run powerful queries in seconds. The integrations available are handy as it connect back to all of the tech stack used in my company.

I would like to be able to edit some of the data in the reports to have names that make more sense accross other teams. For Example, not everyone knows what UTM source is, so I would like to rename the legent from UTM source to simply Lead Source in my reports that I share with the team.

Mixpanel is helping our product team during the entire product lifecycle. It helps us define opportunity hypotheses by finding product gaps. It helps us determine if a feature was successful or not. It helps us determine what features are being used, and what type of engagement creates more retained customers.

I like best the ability I have to control effortlessly the data I work with and the visualization of it.

I would like to have more flexibility in manipulating the data (like a better way to join tables with a custom parentkey)

The need to monitor our product Performance and analyze new features impact.

I love that Mixpanel provides powerful graphs and insights that allow us to identify user behaviors, improve our application user experience and drive more sales. The integration with our existing apps was seamless using the Mixpanel SDKs, and the usage was simple and smooth. The customization, such as renaming events and using different layouts, is excellent. Furthermore, the Slack integration is fantastic and allows us to track who signs up for our platforms and allow us to take actions on suspicious accounts

- The lack of a mobile version is frustrating sometimes - Sometimes, the graph data takes a long time to load - Lack of TV mode for the events page - Not being able to preview dashboards in Notion and Slack

- Analyzing user behavior - Finding new sales leads - Tracking malicious activity - Identifying seldom-used features - Generating app usage reports - Event-based notifications via Slack

The "Path" graphs can be very useful to visualise user behaviours (actions they're taking, pages they visit). The overall filtering and graphing interface is very powerful yet super simple to use - probably best in industry.

It can get tricky to segment customers/users. There is a 'profile' feature but haven't been able to use it successfully so far. Also, there isn't anything to visualise your current 'event' setup (i.e. which buttons/actions are hooked to which events) - you need to manage this yourself as far as I know.

It's helping me get to know our customers' behaviours, investigate the paths they're taking in our app and use these insights to drive our product development efforts.

It's way to create reports or dashboards. It's super ORGANISED to understand how everything. The hierarchy is unbeliable - Dashboards - - Reports (Multiple Types) - - Breakdowns to further dive - - Filters for ocassional use And then select how you want the metric to be shown. not just counts and distinct counts, but aggregate properties with percentile% and others. Percentile is something which was done properly by RJMetrics before few years back. Nobody else has done that. Now good to see that is available in Mixpanel.

I think in terms of implementation, it was not easy go for everybody. Or neither we didn't had a chance to learn the implementation properly. May be it cannot be easily implemented in GA but i missed this part to be honest.

User journey and event trends. That's the first thing I want to see when i open the laptop everyday. 3 Things I check every morning 1. The simple one of Registration and Activated Users trend 2. The cohort movement from registration to ACtivated 3. The deep funnel which has 11 steps. I compare this by 3-7days rolling period. By this, I see if there is something wrong in user journey(drop off). This has helped us once to identify an issue with Registration stage. All this things by country. That's my dashboard

I love that with Mixpanel you are able to observe each user's behavior. You can identify the user, and check what pages he has visited, and also his activity.

Can't tell anything. It took me a bit of time to learn the tool, but it's definitely worth it. :)

Knowing which user I should contact to discuss specific features/pages.

Mixpanel is our one-stop shop for Product Analytics, it's really helped us democratise data within the organisation

Extra costs for data export to warehouses

A single internal measurement of data which can be used by everyone in the company