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Insightly CRM Logo
Insightly CRM
Streamline Your Business Relationships
4.2
(886)
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Insightly CRM Reviews & Product Details

Insightly CRM Overview
What is Insightly CRM?

Popular among small to medium sized enterprises, Insightly is a SassS-based CRM platform with 1.5 million users globally. Users rely on the solution to manage customer data in a central platform, manage and nurture customer relationships, boost sales, and deliver projects in a timely manner. The platform works seamlessly well with Gmail and Outlook plugins and supports multiple integrations with numerous systems.

Company Insightly, Inc.
Year founded 2009
Company size 51-200 employees
Headquarters San Francisco, California, United States
Social Media
Insightly CRM Categories on Findstack
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What Insightly CRM is best for?
How does Insightly CRM compare to Act!?
What are the pros and cons of Insightly CRM?
Insightly CRM Product Details
Capabilities
API
Segment
Small Business
Mid Market
Deployment Cloud / SaaS / Web-Based, Mobile Android, Mobile iPad, Mobile iPhone
Support 24/7 (Live rep), Chat, Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
Training Documentation
Languages English
Insightly CRM Pros and Cons
Pros
  • Compatible with Android and iOS devices
  • Visual dashboards for tracking important metrics
  • Data integrity, security, and regulatory compliance
  • Highly flexible appointments, calendaring, and events
  • Automated tracking and updates
Cons
  • No live chat support
  • Only available in one language
Insightly CRM Features
API Access
Appointment Scheduling
Call Logging
Collaboration Tools
Contact Management
Customer Feedback Management
Customer Segmentation
Customer Support Ticketing
Customizable Dashboards
Data Import/Export
Document Management
Email Marketing
Lead Management
Live Chat
Marketing Automation
Mobile Access
Order Management
Product Catalog
Quotes/Proposals
Reporting & Analytics
Role-Based Access Control
Sales Forecasting
Sales Pipeline Management
Social Media Integration
Survey Management
Task Management
Territory Management
Third-party Integrations
User Permissions
Workflow Automation
Insightly CRM Media
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Insightly CRM Screenshots
Disclaimer
Our research is curated from diverse authoritative sources and meant to offer general advice. We don’t guarantee that our suggestions will work best for each use-case, so consider your unique needs when choosing products and services. Feel free to share your feedback.
Last updated: December 03, 2024
Insightly CRM Logo
886 Insightly CRM Reviews
4.2 out of 5
Small Business (50 or fewer emp.)
Dec 11, 2018
 Source
Overall Rating:
3.5
SD
Sophie D.
Représentante Technique
Share
"Good CRm"
What do you like best about Insightly CRM?

The facility for create a new project. I like the design and its easy to use. Its a good base and i have all my client

What do you dislike about Insightly CRM?

need more choose for class tasks ( to do, phone call, follow up), you need more choose or personnalizable. I dont like this because I lose the tine for search the tasks

What problems is Insightly CRM solving and how is that benefiting you?

I see my taks and i dont need agenda

Small Business (50 or fewer emp.)
Nov 13, 2018
 Source
Overall Rating:
3.5
AD
Ana D.
Administrativo
Share
" The most profitable Insightly the best option"
What do you like best about Insightly CRM?

analyzing this software we realize that it is a solution that allows us to manage, identify and manage the relationship of our customers and collaborators; It is a system that will drive each of our company goals, starting with an effective organization of each of the processes, such as our contacts, real follow-ups of users, among others. It provides an interaction between the company and the customers, through different communication channels, with it you can know and segment the markets and develop marketing campaigns, it contains features such as emails, phone calls, comments, minutes of meetings, etc., which is available to the user. Perfect sales planning, through it is monitored the performance of the company, this program provides us with immediate information, with detailed information.

What do you dislike about Insightly CRM?

We dislike that they must improve and innovate every day more in its interface and expand its features according to the basic needs of a company, sometimes it is slow in handling when it is used in mobile Android devices, which means using the web portal. In the economic part it can be frustrating they should manage more economic plans for the market.

What problems is Insightly CRM solving and how is that benefiting you?

It is very gratifying that this software is already part of the change of this company with the help of its basic and simple functionalities, generating a positive change and with a high level that is not to envy the big players of the industry, recommendations to make an update correcting each problem found to optimize the services towards the users.

Small Business (50 or fewer emp.)
Sep 03, 2018
 Source
Overall Rating:
3.5
DM
Devin M.
Founder
Share
"Effective but still growing"
What do you like best about Insightly CRM?

Insigfhtly makes it easy to import and export leads and files. It also does some report generation making it easier to visualize numerics.

What do you dislike about Insightly CRM?

There are very few ways to customize what features work best for your personal need. While many of the features are helpful the product is still in need of some growing.

What problems is Insightly CRM solving and how is that benefiting you?

It has been great for tracking tasks and keeping employees accountable of their work.

Small Business (50 or fewer emp.)
May 24, 2018
 Source
Overall Rating:
3.5
JS
Joe S.
Director Of Client Services
Share
"Good for basic usage"
What do you like best about Insightly CRM?

It is one of the few decent platforms that combine CRM and Project Management in one place.

What do you dislike about Insightly CRM?

There are a number of features which users have long requested on their website (which they encourage) but that they have yet to incorporate.

What problems is Insightly CRM solving and how is that benefiting you?

I oversee many projects and this platform allows me to keep track of all of them in various ways.

Small Business (50 or fewer emp.)
May 02, 2018
 Source
Overall Rating:
3.5
Amelia Q. avatar
Amelia Q.
Brand Platform Partner
Share
"Insightly Review"
What do you like best about Insightly CRM?

Easy to use Tick boxes Can re order list by time added etc. Colours easy on the eye Multiple user access Clearly organised

What do you dislike about Insightly CRM?

The highlighting of text in yellow highlighter style!

What problems is Insightly CRM solving and how is that benefiting you?

Ordering and managing new platform sign ups Made us see we need quicker response times

Small Business (50 or fewer emp.)
Apr 15, 2018
 Source
Overall Rating:
3.5
AC
Amy C.
Director Of Marketing
Share
"Gets the job done - keeps getting better"
What do you like best about Insightly CRM?

The mobile app and the company's commitment to development are my favorite things about Insightly. As far as CRMs go, the functionality is pretty basic. That said, this year Insightly has rolled out several updates with functions that are improving the usability of the system.

What do you dislike about Insightly CRM?

Reporting is weak within the system. I have to export data and manipulate it in Excel spreadsheets to get the reporting that is useful for me. There's no way to manage resource allocations in a way to ensure staff members on projects and activities are not over or under allocated. Both would be useful additions.

What problems is Insightly CRM solving and how is that benefiting you?

The system is used company wide from initial lead capture through completed projects. We are able to quickly review sales pipelines, see, at a glance, the status of proposals to identify bottlenecks. As a project manager, I have created custom views that allow me to run reports to determine our anticipated production revenues by month. I can easily assign tasks to production members to help me stay on top of the dozens of projects we have working simultaneously each month.

Small Business (50 or fewer emp.)
Apr 06, 2018
 Source
Overall Rating:
3.5
KB
Kayja B.
Account Development
Share
"Great user friendly platform for those new to CRM "
What do you like best about Insightly CRM?

Great for a staff that doesn’t use a CRM as primary form of contact with clients for is new to CRM.

What do you dislike about Insightly CRM?

Would prefer easier management of leads within program.

What problems is Insightly CRM solving and how is that benefiting you?

Managing large amounts of prospects and their stages

Small Business (50 or fewer emp.)
Mar 20, 2018
 Source
Overall Rating:
3.5
SM
Scott M.
Business Owner
Share
"Works well with multiple platforms"
What do you like best about Insightly CRM?

The best part about this software is that it worked well with multiple platforms.

What do you dislike about Insightly CRM?

Attachments in emails get dropped frequently when sending through the software

What problems is Insightly CRM solving and how is that benefiting you?

It makes tracking issues more streamlined and easy to stay on top of

Small Business (50 or fewer emp.)
Jan 23, 2018
 Source
Overall Rating:
3.5
LA
Laurie A.
Marketing Executive
Share
"Intense a bit more than I needed"
What do you like best about Insightly CRM?

If I could have understood the training a bit better on the sorting and marketing aspects, I couldn't seem to get the fields organization down!

What do you dislike about Insightly CRM?

Just couldn't understand all the system and I would get overwhelmed with the process

What problems is Insightly CRM solving and how is that benefiting you?

My goal was to organize my leads and jobs and clients where I could reference really easy and to understand so that when I brought on my sales team I understood it, never got there~

Small Business (50 or fewer emp.)
Dec 11, 2017
 Source
Overall Rating:
3.5
Graham D. avatar
Graham D.
Chief Operating Officer
Share
"Good but lacking a few features"
What do you like best about Insightly CRM?

Ease of use, layout, and cloud based platform.

What do you dislike about Insightly CRM?

Customizable features not being robust enough

What problems is Insightly CRM solving and how is that benefiting you?

Keeping organized, sales leads, project management

Mid Market (51-1000 emp.)
Dec 11, 2017
 Source
Overall Rating:
3.5
JG
Jessica G.
Account Manager
Share
"Decent CRM program"
What do you like best about Insightly CRM?

The layout is nice and easy to navigate.

What do you dislike about Insightly CRM?

Some of the fields dont populate easily. EX: when entering the client under the opportunity- and i know they are already in there, they sometimes dont auto populate very quickly, or i have to type in the entire name .

What problems is Insightly CRM solving and how is that benefiting you?

We are able to pull projected sales with the opportunities bid amounts.

Small Business (50 or fewer emp.)
Dec 11, 2017
 Source
Overall Rating:
3.5
TV
Tina V.
Managing Director
Share
"Insightly : Uncomplicated CRM"
What do you like best about Insightly CRM?

The best feature of Insightly has to be the tagging feature - intuitive & simple to implement. Many of our contacts provide little information, so being able to describe them & categorise them via tags allows us to pull up relevant contacts with a few clicks.

What do you dislike about Insightly CRM?

When I log in, the 'new user' popup window always displays, suggesting I watch the Welcome Video, the Tutorial Video, or complete the New User Tasks - I've been using Insightly for years! However, considering that our small business utilises Insightly's entirely 'free' option, we really are quite pleased with the level of performance that this web-based software offers.

What problems is Insightly CRM solving and how is that benefiting you?

Insightly provides an easy reference for staff - many of our contacts provide little more than their name & a phone number or email; tagging allows us to enter a great deal of useful, searchable information. We are considering implementing mailing lists, so the features there are something we are looking over & pleased to have as an option.

Small Business (50 or fewer emp.)
Jul 29, 2017
 Source
Overall Rating:
3.5
LR
Laura R.
Founder
Share
"Perfect entry-level CRM at great prices"
What do you like best about Insightly CRM?

Value for money - you get a lot of functionality for a low price. Plus, it's easy to use - so is perfect for businesses taking their first step into CRM.

What do you dislike about Insightly CRM?

Would like it to integrate with Wordpress easily. Also, it'd be great to see further enhancements to their functionality.

What problems is Insightly CRM solving and how is that benefiting you?

Perfect for entry-level CRM.

Small Business (50 or fewer emp.)
Jun 30, 2017
 Source
Overall Rating:
3.5
VN
Vincent N.
Founder And Director
Share
"Solid sensible online solution but not as good as it claims"
What do you like best about Insightly CRM?

Insightly lets me put everything in one place, so it is really easy to feel confident that my contact database is complete. It allows me to know who I have contacted when and about what so this is useful.

What do you dislike about Insightly CRM?

There are two things. Insightly does not actually give you a CRM workflow - you have to create that for yourself and put it on top. So it is not actually as intuitive as it could be. Second I had an instance when a lot of the tagging that I did on my contacts vanished and the helpline said it must have been something I did. I am sure it wasn't but I felt this was pretty unhelpful given that if you want to get any useful information you need to use tagging quite carefully.

What problems is Insightly CRM solving and how is that benefiting you?

So far the main problem insightly has solved is to give me a single place to manage my customer and target interactions. That said I am not yet convinced that it is adding much beyond my gmail account. I am not sure I have any really tangible benefits yet - that said I would have to admit that I am very new to the disciplined use of CRM so this is probably at least half my fault.

Small Business (50 or fewer emp.)
Jun 07, 2017
 Source
Overall Rating:
3.5
JB
Jon B.
Head Of Sales
Share
"Solid CRM easy to use and can integrate into gmail and linkedin nav"
What do you like best about Insightly CRM?

Integration into my gmail and linkedin accounts

What do you dislike about Insightly CRM?

emails are converted to contacts where I need them converted to leads. I manually change these to leads once a week.

What problems is Insightly CRM solving and how is that benefiting you?

Great way to easily create a sales process and flow. Reports are easy. Campaign emails are a great and easy feature.

Small Business (50 or fewer emp.)
Jun 01, 2017
 Source
Overall Rating:
3.5
BH
Bruce H.
Real Estate Broker
Share
"Very good starter CRM"
What do you like best about Insightly CRM?

Has adequate features, even on the free tier. As a starting real estate agent, there are already enough costs we have to incur, so having a starter plan that would not cost any money at first was an important consideration. It was very easy to get started by importing CSVs of our existing contact lists. Customizable and flexible. For example, I can create custom lead sources to track ROI on my advertising methods. Tagging also allows categorization of nearly any factor, such as which Facebook group I met a lead in. Linking records allows us to keep track of which projects a particular contact - escrow agent or mortgage broker, for example - worked with us on. The mobile app allows us to quickly look up contact information and history while on the road, as well as add or edit notes.

What do you dislike about Insightly CRM?

It would be nice if there were a way to create a "Customers" list that is separate from Contacts. This can be approximated using tags, but I would rather have them on their own list. Leads do not have the linking features that other records (contacts, organizations, opportunities, and projects) do. I'd like to be able to link a lead to the contact that referred them, for example.

What problems is Insightly CRM solving and how is that benefiting you?

We (my wife and I) are real estate agents using it to maintain contact information, cross-reference records, and track lead nurturing and conversion.

Small Business (50 or fewer emp.)
May 11, 2017
 Source
Overall Rating:
3.5
JM
Joshua M.
Owner & Chief Problem Solver
Share
"Great CRM for the price"
What do you like best about Insightly CRM?

-easy interface -simple but effective companion app -merges well with other programs

What do you dislike about Insightly CRM?

-Having to attache a separate email address, usually in the BCC field to avoid possible confusion, so emails are bound to the correct account. I wish there was an auto-email comb extension.

What problems is Insightly CRM solving and how is that benefiting you?

-lead generation control and management -traditional CRM improvement

Small Business (50 or fewer emp.)
Apr 13, 2017
 Source
Overall Rating:
3.5
JD
Jake D.
Vice President
Share
"Finally Getting Organized"
What do you like best about Insightly CRM?

I appreciate that insightly offers the functionality to set repeating tasks. I don't have to worry if I've finished all of my quarterly tax projects or not because I get reminders with start dates and due dates.

What do you dislike about Insightly CRM?

I wish that you could set a date for a task to appear on your to-do list so it doesn't look like there is always 1000 things to do on the list.

What problems is Insightly CRM solving and how is that benefiting you?

I am able to collaborate with my employees and keep track of what has and has not been done for each client, especially during the busy seasons.

Mid Market (51-1000 emp.)
Jan 17, 2017
 Source
Overall Rating:
3.5
SW
Seth W.
Shoe Giver/Culture Ambassador
Share
"Simple and effective"
What do you like best about Insightly CRM?

It's easy to use and it's mostly free. You can't beat that. The project integration is awesome as well.

What do you dislike about Insightly CRM?

There's a lot of features, but sometimes I wonder if they implemented them in the best way.

What problems is Insightly CRM solving and how is that benefiting you?

It's helpful for us to know who we are in touch with and who we need to follow through.

Small Business (50 or fewer emp.)
Oct 31, 2016
 Source
Overall Rating:
3.5
MH
Madison H.
Owner/Graphic Designer
Share
"Insightly Review"
What do you like best about Insightly CRM?

Easy to add conversations and save contacts right from my email conversation.

What do you dislike about Insightly CRM?

Disability to assign task to more than one individual unless they were part of a created "team".

What problems is Insightly CRM solving and how is that benefiting you?

Being able to set reminders of task with due dates.

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